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Business

Deals in Short

See some of the latest licensing deals that needed a little more detail.

Featuring: Moose Toys, Square Enix, Fanatics, Nike, Mattel, and more…


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Video Games

Video Games in the Pipeline: 40% Sequels, 30% Licensed, 20% New IP

Over the next two years, releases of video games based on original IP are going to take a backseat to sequels, reboots, and licensed titles. Just…


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Video Games

Video Game Sales Up; Licensed Options Grow

2016 was a big year for retail sales of video games—and while licensed games didn’t make much headlines (with the one obvious exception), the market is stronger than ever…


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SPORTING GOODS

Pumping Up Brands

While our fitness goals may be more aspirational than not, it’s still a big business. See the latest news to come out of the health and fitness business…


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TOYS & GAMES

Kid’s Tech Goes Back to the Future

The future of kid’s tech products sees an overhaul in traditional play patterns even as less modern concerns are being addressed: education. The answer? Flexibility, customizability, and…


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VIDEO GAMES

Licensed Properties Play at E3

The hot topic of the show was Virtual Reality (VR) with Sony announcing that its PlayStation VR headset for PS4 will become available Oct. 13, priced at $500 and major game properties including Star Wars, Star Trek and Batman getting the VR treatment on PlayStation VR, HTC Vive and Oculus Rift…


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VIDEO GAMES/SOFTWARE

Nintendo NY Re-opens With New Merch, Games

The newly branded Nintendo New York store, previously Nintendo World, re-opened Feb. 19th with a new 15-foot gaming screen, exclusive merchandise and guest appearances. See how the company is repositioning its focus on licensed goods and welcomes esports…


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TECHNOLOGY

New Frontiers in VR

As traditional linear entertainment is falling by the wayside, certain emerging technologies are paving new roads for us to interact with…


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LICENSING BY THE NUMBERS

The Retail Force Awakens: How Much Money Will Star Wars Make?

With The Force Awakens opening next month, Star Wars seems a sure bet to go all the way to the top of TLL’s $100 Million Properties list. But amongst brewing signs of trouble, can the property force its way into success without collatoral damage?…


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VIDEO GAMES

Activision Latest to Launch TV/Movie Studio

Activision Blizzard made its latest move in a series set to position the company as a multi-platform entertainment franchise power…


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