WildBrain CPLG has secured a wave of cross-category licensees in Europe for a trio of Sony Pictures hit TV series; The Boys, Cobra Kai and Outlander. The Boys is a superhero series with a twist, in which the ‘supers’ are more villainous than heroic. Wildbrain has secured licensing deals in the UK for the popular Amazon show with the following parties: Forbidden Planet, for a t-shirt and gifting line; The Hut Group, for apparel and accessories; Fashion UK, for an apparel and accessories range; and Pyramid International for posters and accessories. From Germany, Spreadshirt is on board for print-on-demand apparel, and EMP.com for an apparel range available across Europe. Additionally, Cotton Division is developing apparel for the French market; and in Spain, Stor SL is creating homewares and Grupo Erik has signed… . . . read more
WORLD OF LICENSING
Retail Sales of Licensed Wearables Up in Every Territory in 2015
September 9, 2016
Wearables is a bellwether of the overall licensing business—not just due of its size, but also because it provides an outlet for so many of the industry’s most important property types…
TLL Survey
Apparel Fuels 3.1% Growth in U.S./Canada Fashion Licensing—Global Growth Is Even Higher
July 18, 2016
For all of its challenges, the fashion licensing industry continues to post strong sales in the U.S. and abroad. Global retail sales of licensed fashion goods totaled…