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PRE-SCHOOL

Genius Builds Team for Llama Llama

Genius Brands International is building its team for the 2016 multimedia launch of beloved children’s book property Llama Llama. The company just brought on NCircle Entertainment as its exclusive U.S. home video distributor for the new Llama Llama animated series that is scheduled to debut next year. GBI earlier signed Kids Preferred, LLC as…

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RESTAURANTS

Burger King Grows With A.1. Brand

Restaurant Brands International reported this week that its Burger King restaurants posted a comp store sales increase of 6.7% and system-wide sales increase of 11.6% in the most recent quarter, due in large part to the popularity of its licensed A.1. Hearty Mozzarella Bacon Cheeseburger.…

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Sports

New Era/MLB Player Embroidery Deal

The Major League Baseball Players Association extended its licensing agreement with Lids Sports Group granting the retailer rights to…

 

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DreamWorks Line Pairs Toons & Designers

DreamWorks Animation has teamed with famous fashion designers for Character Clash, a limited edition apparel line featuring an iconic character from the world of comics and cartoons…

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Health and Beauty

Perfume Artisans Eclipse Stars

The artisan trend is spilling over from food and beverage into fragrance as the combo of star power + big designer promotions that have historically driven fragrance sales appear to be losing some of their mojo. There are now hundreds of artisan perfumers turning out products to meet the desire for alternatives…

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Film expansions

Peanuts Video Game

Peanuts Worldwide has licensed Activision Publishing for an original video game tied in to The Peanuts Movie slated for theaters this fall…

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Footwear

Jockey Jumps Into Stores

Having long ago made the leap from underwear to socks, Jockey International is now ready to move into shoes via its new licensing deal with The Eastman Group. Athleisure is the focus of the new line, which will include slippers, flip-flops, and casual shoe styles for men and women…

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Celebrity

Rihanna Teams for Temporary Tattoos

Pop star Rihanna is teaming with jewelry designer Jacquie Aiche on a collection of jewelry-inspired black and gold temporary tats. The collection…

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Tattoo-inspired Home Decor

Alternative tattoo artist Paul Booth launched a limited-edition wall sconce collection available exclusively on his PaulBoothBrand.com website. The deal is small but it may be a harbinger of where art licensing is heading…

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Celebrity

Ellen DeGeneres Debits Lifestyle Site

Talk TV queen Ellen DeGeneres—ranked America’s favorite TV personality for the past three years by The Harris Poll—became the latest celebrity to launch a website lifestyle collection. eD, on eDbyellen.com, includes home goods, apparel and accessories priced from $25 to $395, all with Degeneres’s signature casual but tailored and detailed style…

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