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JazWares Appoints Laura Zebersky as President

Toy Company Also Announces Promotions for Kelly Deen, Gerhard Runken, and Jonny Taylor 

Jazwares, one of the world’s leading toy companies, this week announced the promotion of Laura Zebersky to the position of president.

The company says Zebersky, a 15-year veteran of the toy industry, and a recipient of the Women in Toys ‘Wonder Women’ Award, “helped catapult Jazwares’ growth by driving global licensing, marketing, retail expansion and exponential sales.” Zebersky most recently held the title of chief commercial officer, where she oversaw Jazwares’ global licensing, marketing, and sales efforts. Judd Zebersky will remain as chief executive officer, and they will continue to drive forward the success of the company together.

“Laura is the most amazing business and life partner anyone could ask for,” Judd Zebersky, CEO, Jazwares, said. “Her understanding of the toy industry and business savvy is unmatched. Partnering with Laura, now as president, the future success and possibilities for Jazwares are boundless.”

Jazwares has also announced the promotion of several management executives across the company.

Kelly Deen has been promoted to senior vice president of marketing and is credited for transforming the marketing and campaign strategy within the company. Deen joined Jazwares in 2019, bringing her experience and passion for the toy and entertainment category, and has led the team to drive tremendous results despite the challenges of the past year, Zebersky said.  Previously, Deen led marketing and intelligence at tech startup, Magic Leap, and consumer marketing at Cartoon Network.

Gerhard Runken has been promoted to senior vice president of brand for Jazwares’ boy brands and Kellytoy brands, including Squishmallows®, Micro Machines, and Pokémon, among others. Runken was previously the vice president of marketing and brand at Wicked Cool Toys prior to its acquisition in October 2019.

As Jazwares celebrates continued growth in Europe, Jonny Taylor has been promoted to senior vice president for the region. Previously the managing director of UK and Nordics, Taylor established the UK office in 2012 and has managed the German office since February 2020. In his new role, Taylor will continue to support development in these markets, while also focusing on growth in other key territories.

 

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