The Licensing Letter

20th Century Fox

Who’s News

Phil Knight steps down as Chairman of Nike after 40+ years and recommends current CEO Mark Parker as his successor. The Walt Disney Company taps company veteran Christine M. McCarthy to replace Jay Rasulo as chief financial controller and names Kevin Mayer chief strategy officer. Lucas Church, chairman of Endemol Shine U.K. and the Endemol Shine Group commercial board is … [Read more...] about Who’s News

Licensing of Entertainment Properties for Virtual Reality Products

Hollywood is getting into virtual reality. VR was all the rage at the Sundance Film Festival in January, where festival goers reportedly waited in line for hours to experience the VR flight simulator “Birdly.” And this was just one of almost a dozen VR displays at Sundance, most of which used the pricey and cutting edge Oculus Rift “head-mounted display” to create their … [Read more...] about Licensing of Entertainment Properties for Virtual Reality Products