By Allison Watkinson TLL Reporter Dirty Dough has launched a licensing partnership with Ferrara Candy Company for a gourmet stuffed cookie that features Nerds candy. Covered in the brand's colorful and crunchy candy, the Nerds Sugar Crush menu item has a sugar cookie base that is filled with vanilla crème, topped with vibrant pink frosting and sprinkled with Nerds Rainbow … [Read more...] about Dirty Dough Unleashes Cookie Collab with Nerds Candy
Ferrero Group
Butterfinger and Borderlands 4 Launch Licensed Sweepstakes
By Allison Watkinson TLL Reporter Ferrero, 2K Games and Gearbox Software have teamed up for a promotional activation featuring Borderlands 4 and the Butterfinger candy brand. Called Game Better with Butterfinger, the collaborative partnership has launched a licensed sweepstakes event that will select a new winner every week until July 31, 2025. The collaboration is designed … [Read more...] about Butterfinger and Borderlands 4 Launch Licensed Sweepstakes
Keebler Launches Limited-Edition Beetlejuice Beetlejuice Cookie
By Allison Watkinson TLL Reporter Keebler has partnered with Warner Bros. Discovery for a licensed cookie product and online promotion inspired by the upcoming film, Beetlejuice Beetlejuice. Designed as a sequel to the original Beetlejuice film that hit theaters in 1988, Beetlejuice Beetlejuice follows three generations of the Deetz family as they return to their home in Winter … [Read more...] about Keebler Launches Limited-Edition Beetlejuice Beetlejuice Cookie