Licensed consumer goods based on fashion brands generated $21.45 billion worth of retail sales in the U.S./Canada in 2016—HBA goods accounted for $2.55 billion's worth of that. This year, we can expect to see more competition in the HBA space from home-brewed brands (the types of which would have been obvious picks for licensing in prior years) and new, innovative extensions … [Read more...] about HBA Gets Fashionable
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