Start Your FREE Membership NOW
 Get Immediate Access to Licensing Articles & Special Features
 Receive Our Weekly eNewsletters, The Deal Sheet,
   The Licensing Advisor and Weekly Wrap Up
 Absolutely NO Risk or Obligation on Your Part -- It's FREE!



Upgrade to Premium Membership NOW for Just $147!
Get 3 Months of Full Premium Membership Access
Includes Our Monthly Newsletter, Licensing News, Deals, and Contacts
And MUCH MORE!

Hollie Holmes Takes The Wheel At PlayMonster

PlayMonster LLC has made a big move in its licensing department, announcing Mattel’s Senior Director of Strategic Development, Hollie Holmes, is joining the company as its Global Head of Licensing. This is a new position at PlayMonster, a Wisconsin-based toy company that has grown to offer products globally. The company says Holmes will oversee the company’s global licensing business with an emphasis on the development and expansion of new intellectual property across new and existing categories. She will report to Scott Flynn, Vice President of Sales and Marketing at PlayMonster. “Hollie brings vast experience and demonstrated success in building strong licensing programs that impact business in a meaningful way,” said Flynn. “It’s a whole new level of focus for us that we expect will not only amplify our existing portfolio but… . . . read more


(-000tll-)