How LEGO’s Monkie Kid Deal With Amazon Could Change Toy Licensing
By Gary Symons TLL Editor in Chief. LEGO is taking its first steps in a partnership with Amazon Kids+, as the hit Asian series Monkie Kid debuted on the streamer on Sept. 9. And that deal is much more than just a content agreement. In fact, it could point to a huge advantage for Amazon … Continue reading How LEGO’s Monkie Kid Deal With Amazon Could Change Toy Licensing
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