Opinion: A Wild Ride for Licensing Coming in 2021

By Alicia Rosa Brand Central Insights From a trends perspective, 2020 was a rollercoaster in a lot of ways. It created a consumer landscape that moved at the speed of light, rendering “unprecedented” meaningless. Many of the trends that had been steadily on the rise were accelerated by what we are calling the “Quarantine Economy,” … Continue reading Opinion: A Wild Ride for Licensing Coming in 2021