Poetic Brands Signs Squishmallows For First Footwear Partnership

By Allison Watkinson TLL Reporter The licensed apparel company Poetic Brands has secured the first licensee for its newly-created footwear division. The first licensing partnership for Poetic Brands new division is with the Original Squishmallows toy brand. For the licensing collaboration, Poetic Brands is developing a collection of Squishmallow-themed children’s footwear and slippers. “This has … Continue reading Poetic Brands Signs Squishmallows For First Footwear Partnership