Sesame Workshop says fans of the Sesame Street show should “expect the unexpected” when it comes to Direct-to-Consumer (DTC) products for the holidays. Sesame Workshop, the nonprofit organization behind Sesame Street, says it’s teaming up with some popular (DTC) brands to let fans show their love for their favorite Sesame Street Muppets in a new … Continue reading The ABC’s of Sesame Street’s Direct-to-Consumer Strategy