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Boat Rocker Hires New Director of Licensing

Boat Rocker Media has appointed Denise Gomez to the newly created role of director of licensing for its Boat Rocker Studios division in the Americas.

Gomez formerly worked with WarnerMedia, where she spent 14 years at  Cartoon Network in a variety of roles, most recently as senior director of licensing.

In her new position with Boat Rocker, Gomez will manage licensing & promotions across all genres with a heavy focus on its kids and family brands in the US, Canada, and Latin America.

The move comes as Boat Rocker’s new Dino Ranch program is headed to Disney Junior and the Canadian Broadcasting Corp. (CBC) this month, and has recently signed toy and publishing deals with Jazwares and Scholastic, respectively.

Other titles Gomez will be focusing on include Kingdom Force, Remy and Boo, and Love Monster.

“We are delighted to welcome Denise to the Boat Rocker family,” says Kate Schlomann, executive vice president of brand management and content marketing, Boat Rocker Studios. “She is a highly respected and innovative senior licensing executive with expertise driving monetization of intellectual property (IP) across all categories, and retail channels for top entertainment brands. Her wealth of experience will be a huge asset and complements our team as we rapidly grow our licensing business in 2021 and beyond.”

Prior to her time at Cartoon Network, Gomez worked at Nickelodeon Consumer Products where she launched its foray into consumer electronics and developed strategies for Blue’s Clues, SpongeBob SquarePants, and more.

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