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Top Stories

Grocers Risk Alienating Shoppers with Overt GLP-1 Labelling, Analyst Warns

By Gary Symons TLL Editor in Chief The rapid appearance of GLP-1-inspired ready meals on UK supermarket shelves this January has drawn comparisons to past trend-chasing moments, and a caution ...

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Humane World of Animals

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Tina Turner Honored on New Themed Jerseys for St Louis CITY SC

By Allison Watkinson TLL Reporter The St. Louis CITY SC soccer club will hit the field wearing new jerseys that are ‘better than all the rest’ this season. That’s because ...

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The Brand Liaison Appointed Licensing Agency for Dorel Juvenile Group

By Allison Watkinson TLL Reporter Dorel Juvenile Group says its engaged The Brand Liaison to guide a “major strategic shift” in its brand expansion strategy.  Dorel is among the largest ...

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Sony Pictures Launches Massive Licensing Program for GOAT

By Gary Symons TLL Editor in Chief Sony Pictures is hoping its licensing program for the animated film GOAT will also be the GOAT, or in other words, the Greatest ...

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The World Comes to Play at Toy Fair New York This Weekend

Allison Watkinson TLL Reporter The America’s largest trade show for the toy industry gets underway this weekend, with hundreds of creative toy companies showing their wares at the 120th annual ...

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Mattel to Acquire Full Ownership of Games Studio Mattel163 for $159 Million

TLL Staff Toymaker Mattel is going all in on mobile gaming, as it moves to acquire full ownership of the games studio Mattel163. The studio is currently a joint venture ...

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LEGO and The Met Bridge the Gap Between Art and Play with Monet Masterpiece Set

By Gary Symons TLL Editor in Chief Put away the paint brush, because art lovers and LEGO enthusiasts can now build their own Impressionist masterpiece, brick by brick. The LEGO ...

Read More

Grocers Risk Alienating Shoppers with Overt GLP-1 Labelling, Analyst Warns

By Gary Symons TLL Editor in Chief The rapid appearance of GLP-1-inspired ready meals on UK supermarket shelves this January has drawn comparisons to past trend-chasing moments, and a caution ...

Read More
Broad Street Licensing

So, you’re ready to dive into the world of brand licensing, but you’re not quite sure where to start. That’s where we come in. As a full-service food & beverage brand licensing agency, we’re seasoned experts who’ll transform your retail aspirations into marketplace reality. Our recipe for success? A dash of creativity, a pinch of market insight, and a heaping scoop of industry connections. We don’t just create brand extensions for brands and manufacturers; we create award-winning retail programs.
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Tina Turner Honored on New Themed Jerseys for St Louis CITY SC

By Allison Watkinson TLL Reporter The St. Louis CITY SC soccer club will hit the field wearing new jerseys that are ‘better than all the rest’ this season. That’s because ...

Read More
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The Brand Liaison Appointed Licensing Agency for Dorel Juvenile Group

By Allison Watkinson TLL Reporter Dorel Juvenile Group says its engaged The Brand Liaison to guide a “major strategic shift” in its brand expansion strategy.  Dorel is among the largest ...

Read More

Grocers Risk Alienating Shoppers with Overt GLP-1 Labelling, Analyst Warns

By Gary Symons TLL Editor in Chief The rapid appearance of GLP-1-inspired ready meals on UK supermarket shelves this January has drawn comparisons to past trend-chasing moments, and a caution ...

Read More
Humane World of Animals

Learn More

Tina Turner Honored on New Themed Jerseys for St Louis CITY SC

By Allison Watkinson TLL Reporter The St. Louis CITY SC soccer club will hit the field wearing new jerseys that are ‘better than all the rest’ this season. That’s because ...

Read More

The Brand Liaison Appointed Licensing Agency for Dorel Juvenile Group

By Allison Watkinson TLL Reporter Dorel Juvenile Group says its engaged The Brand Liaison to guide a “major strategic shift” in its brand expansion strategy.  Dorel is among the largest ...

Read More

Sony Pictures Launches Massive Licensing Program for GOAT

By Gary Symons TLL Editor in Chief Sony Pictures is hoping its licensing program for the animated film GOAT will also be the GOAT, or in other words, the Greatest ...

Read More

The World Comes to Play at Toy Fair New York This Weekend

Allison Watkinson TLL Reporter The America’s largest trade show for the toy industry gets underway this weekend, with hundreds of creative toy companies showing their wares at the 120th annual ...

Read More

Mattel to Acquire Full Ownership of Games Studio Mattel163 for $159 Million

TLL Staff Toymaker Mattel is going all in on mobile gaming, as it moves to acquire full ownership of the games studio Mattel163. The studio is currently a joint venture ...

Read More

LEGO and The Met Bridge the Gap Between Art and Play with Monet Masterpiece Set

By Gary Symons TLL Editor in Chief Put away the paint brush, because art lovers and LEGO enthusiasts can now build their own Impressionist masterpiece, brick by brick. The LEGO ...

Read More

News and Analysis

entertainment

Sony Pictures Launches Massive Licensing Program for GOAT

LEGO and The Met Bridge the Gap Between Art and Play with Monet Masterpiece Set

Britney Spears Sells Catalog to Primary Wave for Reported $200 Million

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fashion

Swizzels Brings the Love to Oddballs Underwear Fashion for Valentine’s Day

Eddie Bauer Launches Major Rebranding Based on its ‘First Ascent’ Line

Dove and Pandora Get the Royal Treatment With Bridgerton

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Premium Members

Grocers Risk Alienating Shoppers with Overt GLP-1 Labelling, Analyst Warns

Mattel to Acquire Full Ownership of Games Studio Mattel163 for $159 Million

Wasserman Talent Agency Faces Artist Backlash Over the Epstein Files

PREMIUM MEMBERS


sports

Tina Turner Honored on New Themed Jerseys for St Louis CITY SC

Panini Signs Trading Card Deal With High School Football Star

Match Attax Trading Card Game Signs Two New Licensing Deals

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Video Games & Software

Mattel to Acquire Full Ownership of Games Studio Mattel163 for $159 Million

KessCo and Square Enix Partner on Final Fantasy Tabletop Products

Hasbro Named Toy Maker For Upcoming Street Fighter and Voltron Films

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lifestyle

The Brand Liaison Appointed Licensing Agency for Dorel Juvenile Group

LEGO and The Met Bridge the Gap Between Art and Play with Monet Masterpiece Set

Snore With Snorlax As Mimaru Hotels Expand Its Pokémon Rooms

SEE MORE

corporate

Grocers Risk Alienating Shoppers with Overt GLP-1 Labelling, Analyst Warns

Kids Get Busy in the Kitchen With Red Toolbox x Kitchen Aid Collection

Brand Central Hires Molly Jacobson as Senior Vice President

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metaverse

Emoji Develops Web3 Game with Crypto Blockchain Industries

Dragon Ball Gets Its First-Ever Game Inside Minecraft

Moose Toys and Gamefam Bring Back Goo Jit Zu to Roblox

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Toys & Games

The World Comes to Play at Toy Fair New York This Weekend

Ultra Pro and Zanzoon Releasing Two New Games for Disney and Pixar

KPop Demon Hunter Lego Kits on the Way in Deal With Netflix

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