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Top Stories

Crayola Flowers Launches Beautiful Partnership With Mrs. Bloom’s

By Gary Symons TLL Editor in Chief Possibly the world’s most colorful corporation, Crayola LLC has launched a vibrant new flower business in partnership with Mrs. Bloom’s License Corp. Mrs. Bloom’s is an importer and distributor of fresh cut flowers with offices in New York and Quito, Ecuador. For the past two decades, Mrs. Bloom’s […]
Read More

Special Report: TikTok Shop Takes Shoppers ‘From Content to Cart’

By Gary Symons TLL Editor in Chief There’s a saying in the media that argues, “content is king.” According to the social media giant TikTok, that saying may also apply to retail. On Sept. 12, TikTok released a statement that promises to change the world of retail and advertising forever, while sending chills down the […]
Read More

BBC Developing Bluey Video Game With Outright Games

By Allison Watkinson TLL Reporter BBC Studios has partnered with Outright Games to develop a licensed video game based on the Bluey childrens’ series. Outright Games is a global company that specializes in developing and publishing family-friendly video games based on licensed entertainment brands. “We’re delighted to be working with Outright Games on Bluey’s first […]
Read More

Strawberry Shortcake Enjoying Sweet Licensing Success Ahead of Netflix Special

By Gary Symons TLL Editor in Chief Wildbrain is pulling out all the stops in licensing activations as its new Strawberry Shortcake is due for a quartet of Netflix specials. Wildbrain is a global entertainment leader, and expectations are high for the upcoming CGI animated shows airing on Netflix in 2023 and 2024. As a […]
Read More

Dubai Cafe Recreates the World of Masha and the Bear

By Allison Watkinson TLL Reporter The Animaccord entertainment company has announced a second fully branded venue for its Masha and the Bear franchise. Located in the Dubai Mall, the new Masha and the Bear Play Cafe is a restaurant and family entertainment center that is scheduled to launch during October 2023. The licensed Play Cafe […]
Read More

Spirit Halloween Goes Beyond ‘Pumpkin Spice’ With Kung Fu Tea Collab

By Gary Symons TLL Editor in Chief Perhaps its part of the Ryan Reynolds-fueled pumpkin spice backlash, but whatever the reason, Spirit Halloween has opted to release a much more terrifying beverage costume for the upcoming spooky season.  Spirit Halloween and Kung Fu Tea are joining forces to serve up new treats for fans, and there’s […]
Read More

Evergreen Licensing Launches Exciting New Snack: Hostess Popcorn!

The new light and crispy snack is currently available in two great flavors: Hostess Twinkies and Hostess Ding Dongs Evergreen Licensing announced today the company has added the iconic Hostess Twinkies and Hostess Ding Dongs brands, from Hostess Brands Inc. to its lineup in the fast-growing licensed popcorn category. “We are very proud to work […]
Read More

Who’s News: Roblox and Banijay Make Key Appointments

By Allison Watkinson TLL Reporter The Roblox Corporation has appointed former Warner Media CEO Jason Kilar to the company’s board of directors. “I am honored to join Roblox, a company I have long admired and cheered from afar as they leaned into the future,” said Kilar. “Roblox is changing the way people come together and […]
Read More
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Crayola Flowers Launches Beautiful Partnership With Mrs. Bloom’s

By Gary Symons TLL Editor in Chief Possibly the world’s most colorful corporation, Crayola LLC has launched a vibrant new flower business in partnership with Mrs. Bloom’s License Corp. Mrs. Bloom’s is an importer and distributor of fresh cut flowers with offices in New York and Quito, Ecuador. For the past two decades, Mrs. Bloom’s […]
Read More

Special Report: TikTok Shop Takes Shoppers ‘From Content to Cart’

By Gary Symons TLL Editor in Chief There’s a saying in the media that argues, “content is king.” According to the social media giant TikTok, that saying may also apply to retail. On Sept. 12, TikTok released a statement that promises to change the world of retail and advertising forever, while sending chills down the […]
Read More

BBC Developing Bluey Video Game With Outright Games

By Allison Watkinson TLL Reporter BBC Studios has partnered with Outright Games to develop a licensed video game based on the Bluey childrens’ series. Outright Games is a global company that specializes in developing and publishing family-friendly video games based on licensed entertainment brands. “We’re delighted to be working with Outright Games on Bluey’s first […]
Read More

Strawberry Shortcake Enjoying Sweet Licensing Success Ahead of Netflix Special

By Gary Symons TLL Editor in Chief Wildbrain is pulling out all the stops in licensing activations as its new Strawberry Shortcake is due for a quartet of Netflix specials. Wildbrain is a global entertainment leader, and expectations are high for the upcoming CGI animated shows airing on Netflix in 2023 and 2024. As a […]
Read More
Start Your FREE Membership NOW

Crayola Flowers Launches Beautiful Partnership With Mrs. Bloom’s

By Gary Symons TLL Editor in Chief Possibly the world’s most colorful corporation, Crayola LLC has launched a vibrant new flower business in partnership with Mrs. Bloom’s License Corp. Mrs. Bloom’s is an importer and distributor of fresh cut flowers with offices in New York and Quito, Ecuador. For the past two decades, Mrs. Bloom’s […]
Read More

Special Report: TikTok Shop Takes Shoppers ‘From Content to Cart’

By Gary Symons TLL Editor in Chief There’s a saying in the media that argues, “content is king.” According to the social media giant TikTok, that saying may also apply to retail. On Sept. 12, TikTok released a statement that promises to change the world of retail and advertising forever, while sending chills down the […]
Read More

BBC Developing Bluey Video Game With Outright Games

By Allison Watkinson TLL Reporter BBC Studios has partnered with Outright Games to develop a licensed video game based on the Bluey childrens’ series. Outright Games is a global company that specializes in developing and publishing family-friendly video games based on licensed entertainment brands. “We’re delighted to be working with Outright Games on Bluey’s first […]
Read More

Strawberry Shortcake Enjoying Sweet Licensing Success Ahead of Netflix Special

By Gary Symons TLL Editor in Chief Wildbrain is pulling out all the stops in licensing activations as its new Strawberry Shortcake is due for a quartet of Netflix specials. Wildbrain is a global entertainment leader, and expectations are high for the upcoming CGI animated shows airing on Netflix in 2023 and 2024. As a […]
Read More

Dubai Cafe Recreates the World of Masha and the Bear

By Allison Watkinson TLL Reporter The Animaccord entertainment company has announced a second fully branded venue for its Masha and the Bear franchise. Located in the Dubai Mall, the new Masha and the Bear Play Cafe is a restaurant and family entertainment center that is scheduled to launch during October 2023. The licensed Play Cafe […]
Read More

Spirit Halloween Goes Beyond ‘Pumpkin Spice’ With Kung Fu Tea Collab

By Gary Symons TLL Editor in Chief Perhaps its part of the Ryan Reynolds-fueled pumpkin spice backlash, but whatever the reason, Spirit Halloween has opted to release a much more terrifying beverage costume for the upcoming spooky season.  Spirit Halloween and Kung Fu Tea are joining forces to serve up new treats for fans, and there’s […]
Read More

Evergreen Licensing Launches Exciting New Snack: Hostess Popcorn!

The new light and crispy snack is currently available in two great flavors: Hostess Twinkies and Hostess Ding Dongs Evergreen Licensing announced today the company has added the iconic Hostess Twinkies and Hostess Ding Dongs brands, from Hostess Brands Inc. to its lineup in the fast-growing licensed popcorn category. “We are very proud to work […]
Read More
The Lightning Report

News and Analysis

entertainment

Special Report: TikTok Shop Takes Shoppers ‘From Content to Cart’

Dubai Cafe Recreates the World of Masha and the Bear

Who’s News: Roblox and Banijay Make Key Appointments

SEE MORE

fashion

Bluey Partners With Hanna Andersson for Sustainable Kid Fashion

Fans Can ‘Grin and Wear It’ With New Smiley x Lacoste Collection

Perry Ellis Expands Agreement with Bespoke Fashion for Dress Shirts

SEE MORE

Premium Members

Who’s News: Roblox and Banijay Make Key Appointments

Litmus Music Enters Into Nine Figure Deal With Katy Perry

Fashion: Perry Ellis Signs New Licensing Deals For Its Farah Brand

PREMIUM MEMBERS

sports

Sports Licensing: NFL Goes To Flavortown With Chef Guy Fieri

MANSCAPED Designated Preferred Grooming Partner of Sac State Athletics

UFC Teams Up With Celio For Exclusive Fan Apparel Collection

SEE MORE

Video Games & Software

BBC Developing Bluey Video Game With Outright Games

Arcade1Up Announces Deluxe Home Arcade Line For International Distribution

My Pet Hooligan IP Debuts Globally on Epic Games

SEE MORE

lifestyle

Crayola Flowers Launches Beautiful Partnership With Mrs. Bloom’s

Spirit Halloween Goes Beyond ‘Pumpkin Spice’ With Kung Fu Tea Collab

MANSCAPED Designated Preferred Grooming Partner of Sac State Athletics

SEE MORE

corporate

Special Report: TikTok Shop Takes Shoppers ‘From Content to Cart’

Spirit Halloween Goes Beyond ‘Pumpkin Spice’ With Kung Fu Tea Collab

Evergreen Licensing Launches Exciting New Snack: Hostess Popcorn!

SEE MORE

metaverse

Who’s News: Roblox and Banijay Make Key Appointments

Toikido Smashlings Guarantee Some Cheesy Content in Chuck E. Cheese Deal

Coca‑Cola Imagines Year 3000 With Futuristic Soda Co-Created by AI

SEE MORE

Toys & Games

Women in Toys Mourns Loss of Past President Joan Packard Luks

Hasbro Issues Innovation Challenge for Female Toy Designers

Sustainability: LEGO Group Vows to Achieve Net Zero Emissions by 2050

SEE MORE

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