Franklin Sports is working with Hasbro to launch a collection of new NERF Sports products, after the American toyco granted licensing rights to produce and sell these items across a range of sports. The resulting lineup of NERF Sports products is now available at both Target and Walmart and several other retailers in North America.
“We’re proud to join forces with Hasbro to create such an exciting set of NERF-branded products because NERF is a beloved brand that has provided so much fun and entertainment to families over the years,” says Adam Franklin, president, Franklin Sports. “For decades, our company has been built on manufacturing high-quality sporting goods that deliver tremendous value to customers, and with our experience making products across so many different sports, we were able to work with Hasbro to develop a highly entertaining collection of NERF Sports games that will appeal to a wide audience.”
The new collection includes a power-blast baseball bat and ball set, a hockey set, and a ‘trick shot’ golf set. As with many NERF toys, the collection is designed to be safe and appropriate for use both indoors and outdoors.
“We’re thrilled to be partnering with Franklin Sports to combine the power of NERF with a leading sporting goods brand known worldwide,” says Casey Collins, General Manager and senior vice president of global consumer products with Hasbro.