British kid’s programming publication Kidscreen has confirmed that VP of kids programming and content strategy Cecilia Persson has left WarnerMedia EMEA, and Zia Bales (pictured) has been promoted.
Prior to her departure last month, Persson managed and led programming strategy across EMEA for kids linear and digital platforms including Cartoon Network, Boomerang, Cartoonito and Boing. Persson also supervised and negotiated shared acquisitions internationally for those same channels, as well as Toonix and the children’s programming areas of HBO Europe.
WarnerMedia declined to comment on its replacement plan for Persson’s role, but Kidscreen reports that co-productions have been added to Bales’ new duties as the newly promoted senior manager of acquisitions and co-productions.
Bales left an acquisitions coordinator position at Disney Channels EMEA to join Turner in 2013 as an acquisitions manager, and she has served as senior manager of acquisitions for the past four years.