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Who’s News: Stephanie Kupperman Launches Licensing Agency

Stephanie Kupperman, named a “rising star” of the industry by Licensing International, is now running her own agency called Licensing 360.

“Licensing 360 is a full-service merchandise licensing agency, specializing in extending entertainment brands into powerful worldwide consumer product programs,” said Kupperman. “The agency’s goal is to offer brands a tailored, individualized approach to licensing that delivers fan-first merchandise. I believe all brand partnerships must start with the fans and build from the ground up, not the other way around.”

Kupperman is a global licensing expert with extensive experience in deal negotiations, product approvals, and legal due diligence. While at Creative Licensing, Stephanie oversaw the implementation of some of the company’s most successful brand partnerships with films such as, The Terminator, Rambo: First Blood and Halloween. In 2016, Stephanie was named Licensing International’s 2016 Rising Star, and in 2019 she was named one of License Global’s 40 under 40. Stephanie began her career at Creative Artists Agency (CAA), where she assisted in the business development group by connecting brands with CAA’s larger footprint. Following CAA, Stephanie was the Manager of Digital Development at the production company Electus, where she oversaw the implementation of the company’s digital and scripted development slate.

While the company has just launched, Licensing 360 has already signed on a number of clients and has licenses available. Licensing 360 clients include the comedy film, Wet Hot American Summer, starring Paul Rudd, Bradley Cooper, Amy Poehler, Elizabeth Banks, Molly Shannon and Janeane Garofalo to name a few. This year marks the film’s 20th anniversary and Licensing 360 is currently accepting proposals from licensees to join the film’s anniversary program. 

Licensing 360 also represents two licensee clients, Chalk Line, a high-end outerwear apparel company and, Good Luck Sock, a premium hosiery company based out of Canada.

To inquire about becoming a client please email Stephanie at and check out her website at  


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