FREE Report: Licensing in the Metaverse
Don’t miss out on the hottest trend in licensing today—making real money in the virtual world. Read this report to learn how you can capitalize on this trend today!

Upgrade to Premium Membership NOW for Just $147!
Get 3 Months of Full Premium Membership Access
Includes Our Monthly Newsletter, Licensing News, Deals, and Contacts
And MUCH MORE!

ZAG’s Miraculous Signs With Disney and New Product Partners

The hit series Miraculous – Tales of Ladybug & Cat Noir has been signed on for seasons four and five, and high ratings are now driving several new licensing deals.

Julian Zag, Executive Vice President, Global Operations, says the company has signed several “top tier” partners over the past month for a wide range of consumer products and services.

Newly signed consumer products partners include Crayola for branded color/activity books; Fast Forward for kids backpacks and lunch totes; Kid Designs for youth electronics including headphones and microphones; Komar Kids for sleepwear; Peachtree Playthings for crafts and activities; Galerie for seasonal and everyday chocolate and candy; Inkology for innovative stationary and activity products; Trends International for posters and stickers; and Card.com for branded debit and credit cards.  Additional partners for online retail sales are Mighty Mojo Toys for party goods and supplies and All About Vibe for sublimated pillows.

Disney Channel U.S. confirmed pick up of the latest two seasons, joining Disney Channels in multiple territories around the world as previously announced.  The U.S. broadcaster will be debuting season four in summer 2021.  Last year’s TV Event, Miraculous World: New York, United HeroeZ, which premiered on September 25, ranked #1 for the channel for the week across all cable TV with Girls 6 – 11; and #1 across all TV in its timeslot in the same demographic.

 

Miraculous – Tales of Ladybug & Cat Noir is also available globally on Netflix (excluding Asia and Brazil), with Netflix U.S. streaming seasons one through three.  According to Parrot Analytics, Miraculous is the #1 in demand show for kids on Netflix in the U.S. for the period January 1 to February 28.

“We’re thankful to all of our partners, including our trusted broadcasters and streamers who make Miraculous easily accessible to our passionate fans, and our consumer products licensees and retailers who provide multiple ways for fans to engage with the brand,” said Jeremy Zag, the founder of ZAG.  “The new Miraculous toy line from Playmates Toys and ZAG Labs that launched on March 21 sold out within hours at Target.com, Walmart.com, and Kohls.com, and we have many new initiatives in the works that we’ll be announcing in the coming weeks and months and cannot wait to be able to share the news.”

 The new agreements coincide with the March 21 Miraculous toy launch from Playmates Toys and ZAG Labs at Walmart.com, Target.com, Kohls.com, with Amazon.com launching on April 15.

ZAG says other products hitting retail shelves this year will include leveled readers and chapter books from Little, Brown Books for Young Readers (LBYR), a division of the Hachette Book Group;  bedding and décor from Jay Franco; underwear from Handcraft Manufacturing; Bentex Apparel Group for sportswear, tees and sleepwear; and costumes and accessories for wholesale retailers from InSpirit Designs, a division of lifestyle retailer Spencer Spirit Holdings that owns and operates Spencer’s and Spirit Halloween.  Miraculous is the company’s #1 girls costume at their owned and operated retail locations.

Also coming up in 2021 is the theatrical US$100M+ movie, Miraculous Ladybug And Cat Noir ‘The Awakening,’ which begins to roll out holiday 2021 and spring 2022.

ZAG says the flurry of deals is rooted in the show’s remarkable popularity over its first three seasons, in which it won both critical acclaim and a global fan base that includes both children and adults.  The series is ranked by IMDB amongst the Top 10 Best Animated Shows in the last 20 years.

With a massive fan base of young adult “Miraculers,” (ages 15-25), Miraculous has become a digital planetary craze with over 23 billion views on YouTube (including both authorized and user-generated content); and more than 200 million products have been sold during the past four years.   Miraculous is the winner of 19 awards, including the 2018 Teen Choice Award for Choice Animated Series, and airs in more than 120 countries across the globe.

The 3D, CGI-animated superhero aspirational action-comedy series Miraculous™: Tales of Ladybug & Cat Noir, created by ZAG and co-produced with ON kids & family (Mediawan Group), follows the adventures of two seemingly typical teens with secret identities, Marinette and Adrien, who magically transform into superheroes, Ladybug and Cat Noir.

CLOSE TO VIEW ARTICLE x

You have 3 articles left to view this month.

Your 3 Free Articles Per Month Goes Very Quickly!
Get a 3 month Premium Membership to
The Licensing Letter for just $147!

Sign up now and get unlimited access to all articles, archives, and tools for The Licensing Letter!

Close

EMAIL ADDRESS


PASSWORD
EMAIL ADDRESS

FIRST NAME

LAST NAME

TITLE

COMPANY

PHONE

Try Premium Membership

(-000tll-)
()