By Allison Watkinson
TLL Reporter
The Point.1888 has signed renowned artists Emily Burningham, Ben Eine, and Real Hackney Dave as new clients.
The Point 1888 is known for matching brands with retailers and manufacturers to create new products. It helps its clients boost revenue, brand awareness, and consumer engagement. The company also donates 11% of its profits each year to charities that have a connection to their collaborations.
Emily Burningham is a London-based print designer whose work has been featured in publications such as Liberty, House & Gardens, and Ideal Home. Her designs explore the relationship between different eras of art and design.
Ben Eine is a famous graffiti artist that is known for his iconic use of type. His work can be found on the streets of London, Tokyo, Dublin, and more. In the past, Eine has collaborated with Banksy and his work was once given as a gift to Obama from the British Prime Minister.
Dave Buonaguidi, also known as Real Hackney Dave, is known for making art pieces that combine the language of advertising and propaganda with the imagery and materials of found objects. The London-based artist has worked in the advertising industry for 30 years.
The newly signed artists will assist The Point.1888 in meeting the growing consumer need for art and design products.They will be joining the company’s existing catalogue of artists and designers. This includes British interior design brand MissPrint and award-winning artists such as Rachel Ellen, I Like Birds, and Jimbobart.
“Artists have been an important focus for The Point.1888 for many years, not least because of their ability to respond quickly to new consumer desires and trends. For example, MissPrint’s bold colour-ways and nod to the biophilic trend was of great appeal to consumers wishing to bring nature indoors.” said Janine Richmond, Head of Product & Brand at The Point.1888.
“Thanks to our talented team of specialists and our keen eye on retail trends, we’ve been able to bring our clients great success over the past few years and we’re confident we can build long term, sustainable partnerships with Ben Eine, Real Hackney Dave and Emily Burningham too.”
During the 2020 and 2021 lockdowns, The Point.1888’s artist and designer clients saw increased interest in their products.
The company has noted a heightened demand for vibrant, colourful design styles such as street- art, oriental-inspired and English-country garden, all of which can be met by its new clients.