Bioworld’s Heroes & Villains Brand Reveals Star Wars Celebration Apparel

By Allison Watkinson
TLL Reporter
Bioworld’s Heroes & Villains brand is bringing its licensed lifestyle products to the 2023 Star Wars Celebration Europe event.
Heroes & Villains is a lifestyle brand that specializes in officially licensed apparel and accessories for well-known entertainment franchises. The brands’ appearance at this year’s European Star Wars Celebration marks the first time that Heroes & Villains will offer its licensed Star Wars products in the UK region.
“At Heroes & Villains, our goal is to enrich the connection that fans have with their favorite storylines through high-quality products that allow them to live within the worlds they love every day,” said Bioworld director, Doug Johnson. “We’re excited to be a part of Star Wars Celebration 2023 and bring our collections to a new group of fans.”
Heroes and Villains will offer a selection of more than 40 Star Wars-themed Heroes & Villains products to attendees of the Star Wars Celebration event.
In addition, four new pieces of Heroes & Villains apparel will debut at the event. The new Heroes & Villains apparel includes a cropped jacket, a knit dress, lounge pants, and a lounge crop t-shirt featuring the Star Wars character Ahsoka.
The product selection will also include event-exclusive t-shirts depicting The Mandalorian and Ahsoka.
Bioworld is a global company that specializes in licensed pop-culture products. The company partners with international brands to manufacture and distribute products across multiple retail categories.
The Star Wars Celebration Europe event take place from April 7 to 10, 2023 at ExCel London.