Keanu Reeve’s BRZRKR Comic Series Launches  Epic Merchandise Partnerships

By Allison Watkinson
TLL Reporter
The BRZRKR comic series by Keanu Reeves and Matt Kindt has announced new licensed product lines ahead of this year’s San Diego Comic-Con.
BRZRKR is an epic fantasy adventure series that follows a half-mortal, half-god warrior as he fights to discover the reasons behind his endless blood-soaked existence and how he can finally end his 80,000 year struggle.
Co-written by acclaimed actor Keanu Reeves and comic book writer Matt Kindt, the Immortal Saga of BRZRKR from BOOM! Studios is the highest-selling original comic to launch in close to 30 years.
“Since its launch, BRZRKR has been an instant hit, captivating audiences worldwide,” said IMG VP, Van Kokeh. “Its compelling themes, creative potential, and booming popularity have made it a highly sought-after licensing property. We are excited to expand the BRZRKR universe, offering fans a diverse range of products and experiences that bring them closer to the story.”
Drawing inspiration from themes and characters from the BRZRKR series, the new product lines will include a wide range of apparel, accessories, collectibles, toys, games and posters from numerous licensing partners.
New licensees for the brand in the apparel and accessories category include Headrush, BAIT, ILTHY, Goodie 2 Sleeves and Philcos.
For the toys and collectibles category, BRZRKR has teamed up with several high-profile licensees including McFarlane Toys, Youtooz, RJ Bullion, Iconiq Studios, Prime 1, Medicom, Diamond Select Toys, Bellfine and Displate.
These licensing partners will produce a wide range of products such as action figures, general collectibles commemorative coins, bullion, miniatures, board games, toys and metal posters.
“We’re excited to announce the launch of this new wave of officially licensed BRZRKR merchandise, created in collaboration with some of the best partners in the industry to bring the vibrant energy of the comic to life,” said BOOM! Studios president, Stephen Christy. “Over the past year, our partnership with IMG has allowed us to craft a selection of high-quality collectibles that will resonate with fans and newcomers to the BRZRKR universe. This marks just the beginning of an exciting new journey for this ever-expanding world created by Keanu Reeves, and we look forward to sharing more details—and a few surprises—at this year’s BRZRKR panel at San Diego Comic-Con!”
In addition to these new licensed products and the BOOM! Studios comic series, the Immortal Saga of BRZRKR recently published an original novel adaptation from Random House.
An official BRZRKR live-action film adaptation and an anime spin-off series are also currently in development through a production partnership with the global Netflix streaming company.