Bioworld’s Dumbgood Brand Launches Nostalgic Sanrio 90s Apparel

By Allison Watkinson
TLL Reporter
Bioworld’s Dumbgood lifestyle brand has released new licensed Sanrio apparel for its Sanrio 90s-themed collection.
Sanrio is a Japanese company that specializes in creating, developing and licensing adorable character IPs such as Hello Kitty, Pekkle, Kuromi, Cinnamoroll, Monkichi, and many more.
The Sanrio 90’s apparel collection features licensed Sanrio characters from the 1990’s such as Pekkle the duck, Spottie Dottie the dalmation, Monkichi the monkey and Pippo the pig.
The Pekkle-inspired apparel includes a gray ringer baby tee, puff print crew-neck sweatshirt, pekkle puff print sweatpants and puff print blue boxing shorts.
The apparel featuring Sanrio’s Spottie Dottie character includes a distressed white long-sleeve, puff print crew-neck sweatshirt and puff print sweatpants.
The Monkichi-themed apparel for the Sanrio 90’s collection includes puff print gold boxing shorts and a white ringer baby tee.
The apparel collection also includes a distressed long-sleeve that features Sanrio’s Pippo character.
The Dumbgood x Sanrio 90s collection is currently available for purchase on Dumbgood’s official e-commerce website.
Owned by Bioworld, Dumbgood is a pop-culture retail brand that offers apparel, accessories and collectibles from licensed entertainment brands.
Dumbgood collaborates with numerous creators, manufacturers and brands to create a broad selection of products.
Bioworld is a global pop-culture lifestyle apparel and accessories company that currently offers more than twenty licensed product categories through its extensive omni-channel distribution network.