TLL Staff The Puppet Company is expanding its licensing collaboration with the Natural History Museum with the launch of a new miniature Dinosaur Plush collection. The new project builds on the strong retail and trade response to the original large-format range introduced in 2025. The second wave of products introduces six smaller-scale plush toys depicting well-known … [Read more...] about ‘Paleontologist Approved’ Plush From The Puppet Company and Natural History Museum
Archive
Mattel and Hasbro Unleash New Toy Lines for KPop Demon Hunters
By Gary Symons TLL Editor in Chief Suddenly, KPop Demon Hunters are everywhere, and particularly on the toy aisle. Both Hasbro and Mattel have unveiled new toy collections at the Spielwarenmesse toy fair for the Canadian film franchise on Netflix. Mattel introduced the first products under the new global licensing program inspired by KPop Demon Hunters. The toy and … [Read more...] about Mattel and Hasbro Unleash New Toy Lines for KPop Demon Hunters
Bluey Goes Virtual in First-Ever Crossover Event With Minecraft
BBC Studios has announced a new gaming collaboration that will bring its preschool hit Bluey into the world of Minecraft, expanding the brand’s interactive and digital footprint. Launching globally on February 5, Bluey’s House will be available on the Minecraft Marketplace as downloadable content (DLC) for Minecraft Bedrock players. The experience marks the first official … [Read more...] about Bluey Goes Virtual in First-Ever Crossover Event With Minecraft
Jimmy Kimmel’s Sidekick Guillermo Spices Up Late Night With New Salsa
By Gary Symons TLL Editor in Chief Guillermo Rodriguez, best known as the longtime on-air sidekick on Jimmy Kimmel Live, is entering the refrigerated foods aisle with the launch of Guillermo’s Salsa. The fresh salsa brand just debuted at Costco locations across the U.S. Northeast, with a broader national rollout planned throughout the rest of 2026, giving fans the perfect … [Read more...] about Jimmy Kimmel’s Sidekick Guillermo Spices Up Late Night With New Salsa
Cath Kidston Expands in North America With Four New Licensing Deals
TLL Staff Cath Kidston, the British lifestyle brand owned by UK retailer Next, is expanding its presence in North America through four new licensing agreements. The latest deals include home, sleepwear, fabric, and stationery categories, and were facilitated by Beanstalk, the brand’s exclusive licensing agency for The Americas, Australia/New Zealand, and South Africa. The … [Read more...] about Cath Kidston Expands in North America With Four New Licensing Deals
Who’s News: BoxLunch and Her Universe Promote Jillian Wendt to VP Marketing
TLL Staff Fangirl fashion brands BoxLunch and Her Universe have announced the promotion of Jillian Wendt to Vice President of Marketing. In her new role, Wendt will oversee Creative Direction, Brand Marketing, Social Marketing, Graphic Design, Copy, and Visual Merchandising across both brands, driving continued growth through fandom-forward storytelling and innovative … [Read more...] about Who’s News: BoxLunch and Her Universe Promote Jillian Wendt to VP Marketing
Don Clemente Inc. Files Suit Over Trademark Infringement of Lotería Game
By Gary Symons TLL Editor in Chief Caption: A marketing image from Millennial Loteria shows images similar to those used by Don Clemente Inc., which has now filed a lawsuit for trademark infringement. The Mexican company Don Clemente Inc. has filed a lawsuit against a former licensee, alleging trademark infringement of its historic game Lotería. Don Clemente alleges … [Read more...] about Don Clemente Inc. Files Suit Over Trademark Infringement of Lotería Game
Mergers and Acquisitions: Authentic Brands Buys Majority Share of Guess
By Gary Symons TLL Editor in Chief Authentic Brands Group has just completed another massive acquisition, buying out a majority stake in the intellectual property of fashion brand Guess and taking the company private. Under the agreement, Authentic now owns 51 percent of substantially all Guess intellectual property. Existing Guess shareholders Maurice Marciano, Paul … [Read more...] about Mergers and Acquisitions: Authentic Brands Buys Majority Share of Guess
Match Attax Trading Card Game Signs Two New Licensing Deals
TLL Staff Bulldog Licensing has signed two new licensing agreements for the football trading card game Match Attax, expanding the brand into apparel and stationery ahead of the 2026 football season. Under the deals, Blues Group will develop children’s daywear and nightwear, while RMS will produce a range of stationery and accessories. Bulldog Licensing represents Match Attax, … [Read more...] about Match Attax Trading Card Game Signs Two New Licensing Deals
Del Monte Assets Split Up Between Three Bidders in Court Auction
By Gary Symons TLL Editor in Chief The venerable Del Monte Foods brand will live on, but the company itself has been sold off and split up between three different bidders. Founded nearly 140 years ago, Del Monte Foods is among the world's oldest food and beverage companies, and describes itself as the original plant-based food company. Del Monte owns a wide … [Read more...] about Del Monte Assets Split Up Between Three Bidders in Court Auction