The Licensing Letter

Domestics

Living Coral: 2019 NSS, NY Now & Surtex Edition

Contact the editor at karina@plainlanguagemedia.com CORAL, as in: Conscientious, Organized, Retro, and Animated Living. From the floor of the 2019 National Stationery Show (NSS), Retail Renaissance NY Now, and Surtex, TLL brings you the latest in home, stationery, and surface design trends. This year, all three shows were held simultaneously in New York City's Jacob Javits … [Read more...] about Living Coral: 2019 NSS, NY Now & Surtex Edition

Licensed Home-related Goods Up 3.4% WW in 2016

By Karina Masolova, karina@plainlanguagemedia.com Retail sales of licensed home furnishings, housewares, and domestics grew by 3.4% globally, according to The Licensing Letter's Annual Licensing Business Survey. Growth was largely thanks to returns in consumer confidence and economic stability. Retail played a strong role in supporting the growth of a wide variety of brands, … [Read more...] about Licensed Home-related Goods Up 3.4% WW in 2016

Chinese Housing Boom Propels Licensed Home Sales

The Chinese real estate market continues to grow into 2017, despite government measures to curb home prices and avoid a housing bubble. Average home prices are projected to increase 4.1% year-on-year and property investment could grow by 5.4% in 2017, according to Reuters, citing a state-owned newspaper report. Meanwhile, new construction is expected to grow by 6.2%, according … [Read more...] about Chinese Housing Boom Propels Licensed Home Sales

Apparel Fuels 3.1% Growth in U.S./Canada Fashion Licensing—Global Growth Is Even Higher

Growing competition; continued decline in the brick and mortar backyard; currency devaluation in Europe and Asia; a fourth quarter retail fiasco. 2015 was a tough year for the fashion industry. Yet, for all of the challenges, fashion licensing prospered in not only in the U.S./Canada but worldwide, according to The Licensing Letter’s Annual Licensing Business Survey. Global … [Read more...] about Apparel Fuels 3.1% Growth in U.S./Canada Fashion Licensing—Global Growth Is Even Higher

Tattoo-inspired Home Decor

Alternative tattoo artist Paul Booth launched a limited-edition wall sconce collection available exclusively on his PaulBoothBrand.com website. The deal is small but it may be a harbinger of where art licensing is heading. Tattoo art has an originality and strong lifestyle appeal, especially but not exclusively to millennials, according to experts. … [Read more...] about Tattoo-inspired Home Decor

Home McFurnishings

McDonald’s has taken its brand to the fashion realm by launching its first ever lifestyle collection in Sweden. If you’re so inclined, you can buy items from the Big Mac collection such as clothing, wallpaper, bed sheets and other items emblazoned with prints of the chain’s signature sandwich, from the company’s Swedish website. … [Read more...] about Home McFurnishings