By Allison Watkinson TLL Reporter E.L.F. Cosmetics and Liquid Death are launching a limited-edition gothic metal-inspired makeup collection called Corpse Paint. Designed around Liquid Death's hardcore aesthetic, the licensed Corpse Paint cosmetics collection features five licensed makeup items as well as a special Closed Casket: Removable Coffin Keepsake Box. The licensed … [Read more...] about E.L.F. and Liquid Death Unveil Gore-geous Corpse Makeup
Gifts/Novelties
Laura Ashley Partners with Scentifolia on Fresh Floral Collection
By Allison Watkinson TLL Reporter The British lifestyle brand Laura Ashley has partnered with Scentifolia for a licensed collection of Laura Ashley-inspired floral arrangements. Scentifolia is a boutique farm-to-door flower growing and floral supply business that specializes in fresh-cut garden roses. The company's garden roses are hand cut, graded and packed by experts in … [Read more...] about Laura Ashley Partners with Scentifolia on Fresh Floral Collection
Manic Panic and Shalom International Rock Out With Licensed Holiday Collection
By Allison Watkinson TLL Reporter Manic Panic has entered a licensing agreement with Shalom International to create a holiday-themed bath and body collection.The partnership between the two companies was brokered by Manic Panic's exclusive licensing agency, Pacific Swell Brands.“Shalom International has been an incredible licensing partner in every step of the development of … [Read more...] about Manic Panic and Shalom International Rock Out With Licensed Holiday Collection
Crayola Flowers Launches Beautiful Partnership With Mrs. Bloom’s
By Gary Symons TLL Editor in Chief Possibly the world's most colorful corporation, Crayola LLC has launched a vibrant new flower business in partnership with Mrs. Bloom's License Corp. Mrs. Bloom’s is an importer and distributor of fresh cut flowers with offices in New York and Quito, Ecuador. For the past two decades, Mrs. Bloom’s has been working with many of the … [Read more...] about Crayola Flowers Launches Beautiful Partnership With Mrs. Bloom’s
Bulldog Licensing Signs New Partners For Tatty Teddy Brand
By Allison WatkinsonTLL ReporterBulldog Licensing has signed three new licensing partners for the Tatty Teddy: Me to You brand on behalf of its client Carte Blanche Greetings.The new licensing partners for the Tatty Teddy: Me to You brand include Craft Buddy, Brand Threads and Pawprint Family.Tatty Teddy: Me to You began as a character-based greeting card brand that debuted in … [Read more...] about Bulldog Licensing Signs New Partners For Tatty Teddy Brand
Crayola Renews TheSoul Agreement, Following Huge Boost in Consumer Engagement
By Allison Watkinson TLL Reporter TheSoul Publishing and Crayola are extending and expanding their licensing partnership following the significant growth of Crayola's digital consumer engagement. Building on their initial YouTube marketing campaign, the two companies will be expanding their agreement to include collaborations on social media platforms such as TikTok and … [Read more...] about Crayola Renews TheSoul Agreement, Following Huge Boost in Consumer Engagement
Jazwares and Crunchyroll Partner on Anime Collectibles
By Allison Watkinson TLL Reporter Toymaker Jazwares is teaming up with the anime streamer Crunchyroll to develop a new anime collectibles portfolio. Jazwares is a global toy manufacturing company that creates products based on its portfolio of wholly-owned and licensed brands. Jazwares was acquired by the international holding company, Berkshire Hathaway, in 2022. The … [Read more...] about Jazwares and Crunchyroll Partner on Anime Collectibles
Crayola Adds Big Colors to Little Words Bracelets
By Allison Watkinson TLL Reporter Little Words Project and Crayola have partnered for the second time on a bracelet collection inspired by Crayola’s Colors of Kindness product line. “Teaming up with Crayola, another mission-driven brand, is a natural fit to help us bring meaningful and exciting products and stories to life," said Little Words Project CEO, Adriana Carrig. … [Read more...] about Crayola Adds Big Colors to Little Words Bracelets
Crayola Partners With TheSoul Publishing For Social Media Programming
By Allison Watkinson TLL Reporter Crayola has entered a licensing agreement with TheSoul Publishing for co-produced digital content on Crayola-owned social media channels. Crayola is a global art supply company that specializes in crafts, art tools, and toys for children. “We are excited to take crafting content to the next level and grow our content library with … [Read more...] about Crayola Partners With TheSoul Publishing For Social Media Programming
The London Studio Sashays Into Licensing With Flame Tree Publishing For Art of Drag
By Allison Watkinson TLL Reporter The London Studio has partnered with Flame Tree Publishing for a licensed product collection featuring the Art of Drag. The licensing deal between the two companies was managed by KJG Ltd on behalf of The London Studio, alongside BlueSkye Licensing. "I was over the moon when Flame Tree loved the Art of Drag designs I showed them," … [Read more...] about The London Studio Sashays Into Licensing With Flame Tree Publishing For Art of Drag