By Gary Symons TLL Editor in Chief Authentic Brands Group has always had a sharp eye for a good deal, and this week announced the signing of a new partner for its Reebok eyewear lines. Authentic, one of the world's largest licensing companies, and owner of dozens of top global brands, including Reebok, has signed an agreement with RobSol Indústria Óptica (RobSol) for … [Read more...] about RobSol Indústria Optica Named as Reebok Eyewear Partner in Brazil
Open Content
Jazwares Cares Teams Up with Charity Navigator and Feed the Children
By Allison Watkinson TLL Reporter Jazwares Cares has launched a philanthropic partnership with Charity Navigator and Feed the Children to donate toys to families experiencing hardship. “Holiday giving has a ripple effect. It reminds us that generosity can be both deeply personal and profoundly collective,” said Charity Navigator CEO, Michael Thatcher. “Through this … [Read more...] about Jazwares Cares Teams Up with Charity Navigator and Feed the Children
Plum Deluxe Brews Up Peanuts Holiday Teas
By Allison Watkinson TLL Reporter The Plum Deluxe tea company has launched a licensing collaboration with the Peanuts brand for a Snoopy-themed holiday collection. Inspired by themes and flavors associated with the holiday season, the Peanuts tea collection offers products like a teaspoon, a ball infuser, two unique loose-leaf blends, a full gifting set and holiday tin … [Read more...] about Plum Deluxe Brews Up Peanuts Holiday Teas
Registration Now Open For Licensing Expo 2026
TLL Staff It's never too early to get ready for Licensing Expo, and registration has now opened for the most important show in the global licensing industry. Organizers announced they have opened registration for the 2026 Licensing Expo, which will be held May 19 to 21 at the Mandalay Bay Convention Center in Las Vegas. The annual trade show, produced by Informa’s Global … [Read more...] about Registration Now Open For Licensing Expo 2026
Tapatío and Morehouse Cook Up Spicy Yellow Mustard
By Allison Watkinson TLL Reporter Tapatío Hot Sauce and Morehouse Foods have teamed up to introduce a new condiment collaboration called Tapatío Spicy Yellow Mustard. Morehouse Foods is a family-owned mustard manufacturing company that has specialized in developing premium condiments and sauces since 1898. The company now produces and distributes its award-winning … [Read more...] about Tapatío and Morehouse Cook Up Spicy Yellow Mustard
YuMe Toys Expands Licensing Portfolio With One Piece, Hello Kitty and Molang Lines for 2026
TLL Staff YuMe Toys announced a slate of new and renewed global licensing agreements for 2026, building on its portfolio of collectible toys tied to major entertainment and lifestyle brands. The company will introduce expanded lines for One Piece and Hello Kitty and debut a new collaboration with Molang, part of an effort to strengthen its reach across anime, … [Read more...] about YuMe Toys Expands Licensing Portfolio With One Piece, Hello Kitty and Molang Lines for 2026
Gibson Brings Back the Epiphone Grabber Bass with Green Day Legend Mike Dirnt
By Gary Symons TLL Editor in Chief Your average person may never have heard of the Epiphone Grabber G3, but for punk rock fans and bassists, the instrument is a legend. I'm one of those fans; as a former punk rock drummer and occasional bass player myself, Green Day remains my favorite rock band, and I play a lot of their music to this day. The Grabber is the source of the … [Read more...] about Gibson Brings Back the Epiphone Grabber Bass with Green Day Legend Mike Dirnt
Who’s News: Crocs Announces New EVP and President of HEYDUDE
By Allison Watkinson TLL Reporter Crocs has promoted Rupert Campbell to serve on the company's executive leadership team as the EVP and president of the HEYDUDE brand. HEYDUDE is a comfort-focused footwear brand that has operated as a stand-alone division of Crocs since it was acquired by the company in 2021. Known for its super soft shoe designs, HEYDUDE has gained a loyal … [Read more...] about Who’s News: Crocs Announces New EVP and President of HEYDUDE
Teddy Mountain and Hello Einstein Team Up for Plush Toys
By Allison Watkinson TLL Reporter Teddy Mountain has signed a global merchandising agreement with Hello Einstein Studios to create and distribute licensed Baby Einstein plush toys. Operating for close to three decades, Baby Einstein is an educational entertainment franchise for infants, toddlers and preschoolers. The franchise is designed to encourage curiosity, discovery … [Read more...] about Teddy Mountain and Hello Einstein Team Up for Plush Toys
AI ‘Musician’ Breaking Rust Hits Number One on Billboard Chart
By Gary Symons TLL Editor in Chief An AI 'artist' known as Breaking Rust made history in November, as its song “Walk My Walk” hit number on Billboard’s Country Digital Song Sales chart. It is the first time an AI-created song has topped a Billboard chart, although it does not mean it was the most listened to country song in America. That honor goes to Morgan Wallen’s “I Got … [Read more...] about AI ‘Musician’ Breaking Rust Hits Number One on Billboard Chart