By Allison Watkinson TLL Reporter Teddy Mountain UK is set to release a licensed make-a-bear plush toy based on Gromit from Aardman's Wallace & Gromit franchise. Available in the UK on April 25, the upcoming Gromit plush follows last year's debut of a licensed plush toy inspired by Aardman's Shaun the Sheep character IP. “The hugely successful release of our Shaun … [Read more...] about Teddy Mountain and Aardman Launch Cracking Plush Gromit!
Toys and Games
Wyncor and Hasbro Announce Licensing Deal for Dungeons & Dragons Miraball™ Surprise Toys
By Gary Symons TLL Editor in Chief The new and fast-growing toy company Wyncor will be producing a new line of Dungeons & Dragons-themed Miraball Surprise toys. Wyncor says it just signed a licensing agreement with Hasbro and its Wizards of the Coast division, which owns the Dungeons & Dragons brand. The new collection is set to launch in the second quarter of … [Read more...] about Wyncor and Hasbro Announce Licensing Deal for Dungeons & Dragons Miraball™ Surprise Toys
Spielwarenmesse Reports Another Strong Year for Nuremberg Toy Fair
By Gary Symons TLL Editor in Chief The Nuremberg Toy Fair displayed the ongoing strength of the toy industry, despite a slowdown in sales in the post-COVID years. The toy industry has seen a bit of a slump over the past two years, but that slump came after incredibly dramatic growth during the pandemic. At the Nuremberg Toy Fair this year, the industry showed off … [Read more...] about Spielwarenmesse Reports Another Strong Year for Nuremberg Toy Fair
Hot Wheels and Ferrari Race into Toy Partnership
By Allison Watkinson TLL Reporter Mattel and Ferrari have launched a licensing partnership to develop a full range of Ferrari-inspired Hot Wheels products. The upcoming Hot Wheels x Ferrari collection will deliver a wide range of mainline die-cast vehicles, remote-control (RC) cars and limited-edition toy models that will debut throughout 2025. Designed to expand upon … [Read more...] about Hot Wheels and Ferrari Race into Toy Partnership
Lego’s Vincent Van Gogh Set Turns You Into a Master Artist
By Gary Symons TLL Editor in Chief The Lego Group has literally created a work of art in its latest brick set, in partnership with the Van Gogh Museum in Amsterdam. Lego has just unveiled its new Vincent Van Gogh - Sunflowers Set as part of the company's Lego Art collection. Created in close collaboration with the Van Gogh Museum in Amsterdam, the set allows users to create … [Read more...] about Lego’s Vincent Van Gogh Set Turns You Into a Master Artist
New Hot Wheels Formula 1 Collection Crosses the Finish Line at Nuremberg
By Gary Symons TLL Editor in Chief Mattel, Inc. will unveil new additions to its Hot Wheels Formula 1 collection at the upcoming Nuremberg International Toy Fair. The new line is being issued following the success Mattel and Formula 1 enjoyed with the first collection in 2024, and includes a range of collectible cars and race track sets, offering fans an opportunity … [Read more...] about New Hot Wheels Formula 1 Collection Crosses the Finish Line at Nuremberg
Teddy Mountain Introduces Sustainable ECO Origins Plush Line
By Gary Symons TLL Editor in Chief Teddy Mountain has just launched a line of sustainable plush products under its new ECO Origins banner. The line is not only sustainable in terms of the materials used, but also carries important messages about local conservation and environmental sustainability. Florida-based Teddy Mountain is a massive wholesale supplier of DIY plush … [Read more...] about Teddy Mountain Introduces Sustainable ECO Origins Plush Line
LEGO and BBC Studios Announce Bluey Toy Partnership
By Allison Watkinson TLL Reporter The LEGO Group and BBC Studios have launched a global partnership to bring the Bluey animated series to LEGO toy sets. “We are absolutely thrilled to bring together the worlds of LEGO Play and Bluey with the team at BBC Studios," said LEGO Group head, Michaela Edgerley Stovicek. "It’s been a long time coming and we believe that this … [Read more...] about LEGO and BBC Studios Announce Bluey Toy Partnership
Hasbro Making Big Changes to Monopoly for 90th Anniversary
By Gary Symons TLL Editor in Chief Monopoly is not only the best known board game in the world; it's also arguably the most licensed board game. Ironically, Hasbro's star attraction doesn't insist on a monopoly, as it has been licensed out more than 300 times! After nine decades, Monopoly has remained a beloved staple of game nights, and a staple of widely varied … [Read more...] about Hasbro Making Big Changes to Monopoly for 90th Anniversary
Hasbro Partners with Marine Toys for Tots to Bring Holiday Joy to Children
TLL Staff Hasbro and Marine Toys for Tots are teaming up once again to bring holiday cheer to children in need. Together, they aim to support 11 million children this season and invite everyone to join their mission by donating at www.toysfortots.org/support-us. “At Hasbro, giving back to our local and global communities has been an integral part of our business since our … [Read more...] about Hasbro Partners with Marine Toys for Tots to Bring Holiday Joy to Children