Sports collectible giant Fanatics has entered into a long-term, multi-channel licensing deal with WWE. The deal will provide the world's premier wrestling federation with a wide variety of opportunities across all of Fanatics' platforms. WWE entered into the deal to create more opportunities for its fans to express their passion for the WWE and its colorful cast of wrestling … [Read more...] about Sports Licensing: Fanatics Gets In The Ring With WWE
Entertainment/Character
Popeye Stylin’ In Licensed Intimissimi Uomo Apparel Collection
By Allison Watkinson TLL Reporter Intimissimi Uomo has created a complete Spring/Summer 2022 collection inspired by King Features’ iconic characters Popeye the Sailor Man and Olive Oyl. The licensed collection features a range of apparel including underwear, cropped pajamas, t-shirts, matching socks and swimwear. The designs incorporate Popeye’s trademark nautical style with … [Read more...] about Popeye Stylin’ In Licensed Intimissimi Uomo Apparel Collection
Penguin To Publish Books From Ukrainian Children’s Series Brave Bunnies
By Gary Symons TLL Editor in Chief The Ladybird division of Penguin Random House will publish a series of pre-school books based on the Ukrainian children’s TV Show Brave Bunnies. The show is a breakout hit created by Olga Charepanova at the Ukrainian studio Glowberry, and is broadcast in more than 63 countries. The deal was brokered by Big Picture Licensing, with the … [Read more...] about Penguin To Publish Books From Ukrainian Children’s Series Brave Bunnies
Children’s Show Licensing: The Point.1888 Signs YouTube Hit Super Sega for the UK and EIRE
The retail-first licensing agent, The Point.1888, has been appointed as the UK & Eire licensing agency for the YouTube Originals series Super Sema. The animated children’s series, produced by film star Lupita Nyong’o, is the world’s first series focused on an African kid superhero. The Point.1888 has been brought on by edutainment company Kukua to manage the property’s … [Read more...] about Children’s Show Licensing: The Point.1888 Signs YouTube Hit Super Sega for the UK and EIRE
Spin Master Scores Master Toy License With Skydance Animation
By Gary Symons TLL Editor in Chief Skydance Animation has announced a multi-year agreement with leading global children's entertainment company Spin Master, to become the studio's master toy licensee. The agreement begins with the Apple Original film Spellbound, directed by Vicky Jenson, but also gives Spin Master the rights to develop toy lines for other upcoming Skydance … [Read more...] about Spin Master Scores Master Toy License With Skydance Animation
Who’s News: Former Disney VP Rafael Baltodano Joins ZAG
By Allison Watkinson TLL Reporter The fast-growing animation studio ZAG has appointed Rafael Baltodano, formerly with The Walt Disney Company, as Vice President of North America Retail Development. The announcement was made by Julian Zag, EVP Global Operations and Head of Consumer Products. Reporting to ZAG's SVP of Licensing in North America, Lisa K. Foster, Baltodano will … [Read more...] about Who’s News: Former Disney VP Rafael Baltodano Joins ZAG
Experiential Licensing: Sesame Street Creates First Play Center in South Korea
By Allison Watkinson TLL Reporter Sesame Workshop is launching its first in a series of Sesame Street Educational Play Centers (EPC) through an experiential licensing partnership with AVECS Creative Group. Sesame Street Learn & Play is the first EPC that is set to launch, and will be located in the new LOTTE Department Store Dongtan in the Gyeonggi Province in South … [Read more...] about Experiential Licensing: Sesame Street Creates First Play Center in South Korea
Restaurant Licensing: Burger King Launches a Miraculous Promotion
By Allison Watkinson TLL Reporter Independent animation studio ZAG has partnered with Burger King on an international QSR (Quick Service Restaurant) promotion. The promotion will include six licensed premium collectibles featuring characters from the hit TV series Miraculous: Tales of Ladybug and Cat Noir. The QSR promotion with Burger King launched internationally across … [Read more...] about Restaurant Licensing: Burger King Launches a Miraculous Promotion
Warner and Cartamundi Release DC Hybrid Trading Cards With NFTs
By Allison Watkinson TLL Reporter Cartamundi Group and Warner Bros. Consumer Products have launched a new line of licensed DC Hybrid Trading Cards by Hro. The new program combines physical cards with collectible NFTs. Founded in 1970, Cartamundi Group is a prolific manufacturer, producer, and distributor of board games, collectible card games, playing cards, and … [Read more...] about Warner and Cartamundi Release DC Hybrid Trading Cards With NFTs
Something to Tweet About: Campaign celebrates 80 Years of Tweety
By Allison Watkinson TLL Reporter Long before Tweets, there was Tweety. WarnerMedia Global Brands and Experiences is launching a global 80th anniversary celebration for the licensed character brand Tweety. The 80 Years of Tweety campaign will kick off in Austin at SXSW 2022 on March 11. Tweety debuted in the award-winning 1942 short, A Tale of Two Kitties. Tweety's … [Read more...] about Something to Tweet About: Campaign celebrates 80 Years of Tweety