By Allison Watkinson TLL Reporter The finalists for the Licensing Awards 2025 have been announced as the count-down continues for the official award ceremony. Taking place on September 16 in The Grosvenor House Hotel in London, the event will celebrate the achievements of companies, professionals and brands from across the licensing and retail sectors. The finalists … [Read more...] about The Licensing Awards 2025 Announces Finalists
Europe
Trade Show Agenda Released for Brand Licensing Europe 2025
TLL Staff Image credit: Licensing International Attendees can now get their first look at the agenda for this year's Brand Licensing Europe event. BLE is Europe’s leading event for the brand licensing industry, and takes place from October 7–9 at the Excel halls in London. It’s free to visit Brand Licensing Europe. You can simply register on the website and get access … [Read more...] about Trade Show Agenda Released for Brand Licensing Europe 2025
Smiley and RED Unite to Support Women and Girls in Vulnerable Communities
By Gary Symons TLL Editor in Chief For the first time in its five-decade history, Smiley is changing its iconic yellow face to red, thanks to a partnership with the charity RED. The globally recognized symbol of positivity has partnered with RED, the nonprofit founded by U2 singer Bono and Bobby Shriver in 2006, to launch a creative collaboration with a life-saving purpose. … [Read more...] about Smiley and RED Unite to Support Women and Girls in Vulnerable Communities
Bullseye and Bulldog Dart into Licensing Deals
By Allison Watkinson TLL Reporter Bulldog Licensing has secured new licensing deals for the Bullseye brand to promote the upcoming return of the darts game show to ITV. As the game show prepares to make its return to ITV, Bulldog Licensing has signed four new partners for the brand that span candy, costumes, art décor and publishing. These new licensees include Rose … [Read more...] about Bullseye and Bulldog Dart into Licensing Deals
Jewel Branding Named North American Agent for London’s Natural History Museum
By Allison Watkinson TLL Reporter Jewel Branding & Licensing has been signed as the exclusive North American licensing agent for the Natural History Museum in London. Through the representation partnership, Jewel will work to secure new licensees for the brand across both Canada and the U.S. “We are thrilled to be partnering with Jewel to expand our brand into … [Read more...] about Jewel Branding Named North American Agent for London’s Natural History Museum
Up There, Everywhere opens Science Hub in Cambridge
By Allison Watkinson TLL Reporter Up There, Everywhere (UP) has opened its newest creative hub at the St John’s Innovation Centre in Cambridge. With a strong presence in the biotech and pharmaceutical sectors, Cambridge is a city in the UK that features a network of world-class research institutes, as well as its academic institution the University of Cambridge. The … [Read more...] about Up There, Everywhere opens Science Hub in Cambridge
IPR Licensing Unleashes New Opportunities for Dogs Trust
By Allison Watkinson TLL Reporter IPR Licensing has been appointed to serve as the exclusive licensing agency for the non-profit organization, Dogs Trust. The new partnership will see IPR Licensing develop a comprehensive brand licensing program across a wide array of product categories. “We are absolutely delighted to be working with Dogs Trust,” said IPR Licensing … [Read more...] about IPR Licensing Unleashes New Opportunities for Dogs Trust
BBC Earth and Minecraft Education Launch Dinosaur-Themed Learning Adventure
By Gary Symons TLL Editor in Chief BBC Earth and Minecraft Education are digging into a new interactive classroom experience called Building With Dinosaurs. The global educational initiative lets students step into the muddy boots of paleontologists and bring prehistoric creatures to life in true Minecraft style: block by block. The launch coincides with the 2025 return of … [Read more...] about BBC Earth and Minecraft Education Launch Dinosaur-Themed Learning Adventure
WildBrain CPLG Expands Hasbro Licensing Partnership to France
By Gary Symons TLL Editor in Chief WildBrain CPLG has expanded its long-standing licensing partnership with Hasbro to include representation in France, the companies announced today. The agreement covers Hasbro’s wide portfolio of entertainment and toy brands, including Peppa Pig, My Little Pony, Transformers, Nerf, Play-Doh, Dungeons & Dragons, Magic: The Gathering, and … [Read more...] about WildBrain CPLG Expands Hasbro Licensing Partnership to France
Selfridges Celebrates Black Sabbath with In-Store Experience
By Allison Watkinson TLL Reporter Selfridges has partnered with Black Sabbath and Bravado for a licensed fan experience inspired by the band's final UK show. Designed to celebrate Black Sabbath's upcoming Birmingham show, Back To The Beginning, the immersive fan experience will offer merchandise, live mural artwork, themed decorations, photo opportunities and more. Open … [Read more...] about Selfridges Celebrates Black Sabbath with In-Store Experience