By Gary Symons TLL Editor in Chief BBC Earth and Minecraft Education are digging into a new interactive classroom experience called Building With Dinosaurs. The global educational initiative lets students step into the muddy boots of paleontologists and bring prehistoric creatures to life in true Minecraft style: block by block. The launch coincides with the 2025 return of … [Read more...] about BBC Earth and Minecraft Education Launch Dinosaur-Themed Learning Adventure
Europe
WildBrain CPLG Expands Hasbro Licensing Partnership to France
By Gary Symons TLL Editor in Chief WildBrain CPLG has expanded its long-standing licensing partnership with Hasbro to include representation in France, the companies announced today. The agreement covers Hasbro’s wide portfolio of entertainment and toy brands, including Peppa Pig, My Little Pony, Transformers, Nerf, Play-Doh, Dungeons & Dragons, Magic: The Gathering, and … [Read more...] about WildBrain CPLG Expands Hasbro Licensing Partnership to France
Selfridges Celebrates Black Sabbath with In-Store Experience
By Allison Watkinson TLL Reporter Selfridges has partnered with Black Sabbath and Bravado for a licensed fan experience inspired by the band's final UK show. Designed to celebrate Black Sabbath's upcoming Birmingham show, Back To The Beginning, the immersive fan experience will offer merchandise, live mural artwork, themed decorations, photo opportunities and more. Open … [Read more...] about Selfridges Celebrates Black Sabbath with In-Store Experience
Lion Forge Entertainment’s Iyanu Series Makes UK Debut with ITVX
By Allison Watkinson TLL Reporter Lion Forge Entertainment and ITVX are bringing the Iyanu animated series to audiences across the UK and Northern Ireland. Beginning on July 3, ITVX will debut all 10 episodes of Iyanu season one on its streaming platform. “Iyanu has already captured the imagination of audiences in the U.S., and we’re excited to build on that momentum with … [Read more...] about Lion Forge Entertainment’s Iyanu Series Makes UK Debut with ITVX
Tom Aspinall Joins Forces with Champion in Knockout Apparel Partnership
By Gary Symons TLL Editor in Chief UFC heavyweight champion Tom Aspinall is entering the fashion arena with a new opponent: mediocrity in athletic wear. Champion, the sportswear brand known for inventing the hoodie, has unveiled a new partnership with Tom Aspinall that delivers a one-two punch of performance and style. Aspinall is a British MMA star who currently competes … [Read more...] about Tom Aspinall Joins Forces with Champion in Knockout Apparel Partnership
Products of Change Highlighted Sustainability at Licensing Expo
By Kathryn Brand Editor, Products of Change The Products of Change team was out in full force at Expo, between holding the fort at our booth showcasing the UN’s 17 SDGs and how are members are activating them, to walking the show floor, attending meetings, and hosting panel sessions on the main stage and Networking Hub. With so many engaged attendees coming by the stand to … [Read more...] about Products of Change Highlighted Sustainability at Licensing Expo
James Bond Brand Owner Danjaq Says It’s ‘No Time to Die’ for the Super Spy’s Trademark
Dubai-Based Developer Claims James Bond Trademarks Have Expired Due to 'Lack of Use' Gary Symons TLL Editor in Chief The world's greatest fictional spy, James Bond, now faces another mortal threat, this time from an Austrian-born, Dubai-based billionaire. Joseph Kleindienst, who is currently building a $5 billion luxury resort complex in Dubai called 'The Heart of … [Read more...] about James Bond Brand Owner Danjaq Says It’s ‘No Time to Die’ for the Super Spy’s Trademark
Frida Kahlo Collection Celebrates Germany’s Women’s Football Team
TLL Staff A bold collection inspired by artist Frida Kahlo and Germany's national women's football team has been launched under the unifying slogan 'We are all Frida'. The collaboration celebrates the spirit of empowerment, individuality and resilience; qualities long associated with both Kahlo and the DFB Women’s team. This new collection blends the worlds of art and sport … [Read more...] about Frida Kahlo Collection Celebrates Germany’s Women’s Football Team
RHS and Sofas & Stuff Debut New Furniture Collection
By Allison Watkinson TLL Reporter The RHS and Sofas & Stuff have launched a new collection at the RHS Chelsea Flower Show that revisits previous collaborations from their ongoing partnership. Titled Roots of a Masterpiece, the new collection brings one completely new fabric offering and several existing designs to velvet fabric. The licensing collection was developed to … [Read more...] about RHS and Sofas & Stuff Debut New Furniture Collection
VW and Beanstalk Shift into High Gear with Video Game Deal
TLL Staff Buckle up, gamers: Volkswagen is steering into the fast lane of interactive entertainment with the help of Beanstalk, a leading brand licensing agency. The global agency has been named the automaker’s exclusive global licensing partner for video games. The collaboration intends to supercharge Volkswagen’s digital presence by expanding its lineup of new and classic … [Read more...] about VW and Beanstalk Shift into High Gear with Video Game Deal