By Gary Symons TLL Editor in Chief The Lego Group has unveiled a new technology called the Smart Brick that will redefine how kids and kidults alike will play with the popular building bricks. Lego unveiled the new LEGO SMART Play system at the Consumer Electronics Show in Las Vegas, displaying a typical 2X4 Lego brick containing a tiny computer that interacts with … [Read more...] about Lego Unveils the Future of Play With High Tech ‘Smart Brick’
North America
Care Bears Make Their First Foray Into Location-Based Entertainment
TLL Staff Cloudco Entertainment is expanding the Care Bears brand into location-based experiences with the opening of its first official Care Bears Play Area in the United States. The interactive play space is scheduled to debut in January at Barton Creek Square in Austin, Texas. Developed in collaboration with retail real estate company Simon, the Care Bears Play Area is … [Read more...] about Care Bears Make Their First Foray Into Location-Based Entertainment
Disney-Pixar Partner With PuraVida Foods on Healthy Frozen Meals
By Gary Symons TLL Editor in Chief Pura Vida Foods has released a new line of frozen meals that combine healthy choices with the fun of popular Disney and Pixar characters. PuraVida Foods just expanded its KidsLife brand in December with the new line of licensed frozen meals, marking the brand’s latest move into character-driven food products. “We built PuraVida on the … [Read more...] about Disney-Pixar Partner With PuraVida Foods on Healthy Frozen Meals
Dove and Bridgerton Offer Fans Some Royal Treatment
TLL Staff The beauty brand Dove has teamed up with the global phenomenon Bridgerton—from Netflix and Shondaland—to unveil a new limited-edition collection ahead of the Season 4 Global Premiere. The Dove x Bridgerton Limited-Edition Collection is meant to transform everyday rituals into royal indulgence. The collection includes four enchanting scents, nourishing formulas … [Read more...] about Dove and Bridgerton Offer Fans Some Royal Treatment
VSP Vision Acquires Branded Eyewear Maker Marcolin
TLL Staff VSP Vision completed in December the acquisition of Marcolin, a global leader in eyewear design, manufacturing, and distribution. VSP bought out the company from PAI Partners and other minority shareholders. The deal is significant for the licensing industry, as Marcolin is a major player in the sector. Marcolin's portfolio of luxury and lifestyle … [Read more...] about VSP Vision Acquires Branded Eyewear Maker Marcolin
Blippi to Share YouTube Screen With The Grinch and Cat In The Hat
By Gary Symons TLL Editor in Chief Dr. Seuss Enterprises and Moonbug Entertainment are teaming up on a series of digital episodes that bring together Blippi and the iconic The Grinch and The Cat in the Hat. It's a crossover event that combines two of the most popular children's brands on YouTube today. Dr. Seuss relaunched its YouTube channel in 2024 as a family co-viewing … [Read more...] about Blippi to Share YouTube Screen With The Grinch and Cat In The Hat
FIFA Brings Its Flagship Football Game to Netflix Ahead of World Cup 2026
By Gary Symons TLL Editor in Chief When the FIFA World Cup 2026 arrives next summer, football fans will have a new way to engage with the tournament beyond the stadium and the screen. FIFA is launching a newly reimagined football simulation game that will be available exclusively through Netflix Games, marking a major shift in how the world’s most recognizable sports brand … [Read more...] about FIFA Brings Its Flagship Football Game to Netflix Ahead of World Cup 2026
Mars Completes Kellanova Acquisition, Forming Global Food Giant
By Gary Symons TLL Editor in Chief Mars, Incorporated has completed its acquisition of Kellanova in a marriage of two food and beverage giants. The completion of the deal, first announced in August, follows completion of required regulatory and shareholder approvals. Mars, a family-owned leader in snacking, food and pet care, agreed to acquire Kellanova for $83.50 per … [Read more...] about Mars Completes Kellanova Acquisition, Forming Global Food Giant
Player One Opens First Ever emojiPlanet Entertainment Venue
By Gary Symons TLL Editor in Chief Player One Amusement Group has just opened the first-ever emojiPlanet entertainment venue, located in Tsawassen, British Columbia. The new facility is located in the Tsawwassen Mills facility, a major shopping centre a short drive from the Canadian port city Vancouver. The venue, located at 5000 Canoe Pass Way, is developed in a licensed … [Read more...] about Player One Opens First Ever emojiPlanet Entertainment Venue
Wildbrain Sells Stake in Peanuts to Sony for $630 Million Cdn
By Gary Symons TLL Editor in Chief Wildbrain Ltd. says it has agreed to sell its stake in the popular global brand Peanuts to Sony Music and Sony Pictures. Wildbrain currently owns 41% of Peanuts Holdings LLC, which is the holding company for the Peanuts intellectual property, originally created by the cartoonist Charles M. Schulz. The Canadian brand company has now … [Read more...] about Wildbrain Sells Stake in Peanuts to Sony for $630 Million Cdn