Gary Symons TLL Editor in Chief Licensing Expo 2025 concluded this week in Las Vegas, drawing more than 12,000 industry professionals from around the world. This year's Expo highlighted the continued momentum of the global licensing industry, which grew by $13 billion in the past year. Organized by Informa Markets' Global Licensing Group and sponsored by Licensing … [Read more...] about Expo Wrap-up: Licensing Industry Unites After a Solid Year of Growth
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Disney Celebrates 30 Years of ‘Toy Story’ with New Products and Experiences
By Gary Symons TLL Editor in Chief Disney is commemorating the 30th anniversary of Toy Story, the groundbreaking 1995 Pixar film that launched a global franchise and redefined animation. The studio's celebration of one of its top brands will include a slate of new products, theme park experiences, and a renewed global licensing agreement with Mattel. Since its … [Read more...] about Disney Celebrates 30 Years of ‘Toy Story’ with New Products and Experiences
Expo Roundup: Deals and Events From the 2025 Licensing Expo
Compiled by TLL Staff Tariff Turbulence and Retail Trends Headline Licensing Expo The first two days of Licensing Expo 2025 in Las Vegas spotlighted the continued uncertainty surrounding global tariffs and their impact on the consumer products industry. While some recent tariff news suggests easing may be on the horizon, concerns remain high among brand owners, … [Read more...] about Expo Roundup: Deals and Events From the 2025 Licensing Expo
Licensing International Announces 2025 Hall of Fame Inductees
TLL Staff Licensing International today announced its 2025 Hall of Fame inductees, recognizing a distinguished group of executives and creators for their contributions to the global brand licensing industry. This year’s honorees include corporate leaders, cultural icons, and creative pioneers whose work has helped shape and grow the $369 billion global licensing market. The … [Read more...] about Licensing International Announces 2025 Hall of Fame Inductees
Expo News: Global Brand Licensing Sales Reach $369.6 Billion in 2024
By Gary Symons TLL Editor in Chief (Photo credit: Licensing International) Global sales of licensed products and services grew by 3.7% to $369.6 billion in 2024, according to a summary of Licensing International’s 2025 Global Licensing Industry Study. The findings were announced this week ahead of the Licensing Expo in Las Vegas, with Licensing International President Maura … [Read more...] about Expo News: Global Brand Licensing Sales Reach $369.6 Billion in 2024
Winners of 2025 Licensing International Excellence Awards Revealed
Related News: Licensing International Announces 2025 Hall of Fame Inductees TLL Staff The global brand licensing industry gathered in Las Vegas to celebrate the winners of the 2025 Licensing International Excellence Awards. The award winners were revealed during a ceremony preceding this year’s Licensing Expo, which runs May 20–22 in Las Vegas. Recognizing innovation … [Read more...] about Winners of 2025 Licensing International Excellence Awards Revealed
Bob and Greg Giordano Talk About The Beautiful Business of Art Licensing
By Gary Symons TLL Editor in Chief For me, the most fascinating part of the licensing industry is that it’s entirely based on the creative genius of artists, musicians, filmmakers, top chefs, and inventors, just to name a few. But it’s not that often we find the creators handling their own licensing, so for this edition of TLL’s annual publication on Art Licensing, we … [Read more...] about Bob and Greg Giordano Talk About The Beautiful Business of Art Licensing
Hidden Pigeon Secures Agreements Ahead of Licensing Expo
By Allison Watkinson TLL Reporter Hidden Pigeon Company (HPC) has signed a slate of new licensing partnerships and renewals for Mo Willems' portfolio of children's entertainment brands. These multi-year agreements include 22 new and existing licensees that span a broad assortment of branded products and experiential activations. Several of the partnerships were … [Read more...] about Hidden Pigeon Secures Agreements Ahead of Licensing Expo
BrownTrout Calendars Deliver a Powerful Connection for Brands
Appointments Made, Dates Kept, Decades of Memories with BrownTrout Calendars & Planners Featured Article For thousands of years, humanity has relied on calendars to track time and milestones, evolving from ancient lunar markings to digital tools. BrownTrout Publishers continues this tradition in transforming calendars into powerful brand extensions for licensors. … [Read more...] about BrownTrout Calendars Deliver a Powerful Connection for Brands
Ono Hawaiian BBQ Brings Lilo & Stitch Collectibles to Lunch Menu
By Allison Watkinson TLL Reporter Ono Hawaiian BBQ has partnered with the Walt Disney Company to release collectible meal bags featuring art inspired by Lilo & Stitch. Launched on May 14, the collaboration offers one of three licensed Stitch lunch bags with each purchase of Ono's Keiki or Ohana meal options. The restaurant's Keiki kids meals include a choice of … [Read more...] about Ono Hawaiian BBQ Brings Lilo & Stitch Collectibles to Lunch Menu