TLL Staff Netflix’s hit show Bridgerton is extending its influence beyond the screen through collaborations with Pandora and Dove. The two global brands are partnering with the Shondaland-produced series to launch limited-edition collections that bring the elegance, romance, and intrigue of the Ton into fans’ everyday lives. Pandora Brings Regency Romance to … [Read more...] about Dove and Pandora Get the Royal Treatment With Bridgerton
U.S.
Adidas Back in the Running With Double Digit Revenue Growth
By Gary Symons TLL Editor in Chief The sportswear brand Adidas has completed a dramatic turnaround, boasting double digit growth despite the recent brand meltdown courtesy of former partner Kanye West. Adidas has released preliminary numbers showing revenues reached 6.08 billion euros in Q4, up from 5.97 billion euros the same time last year, an impressive jump of 11 per … [Read more...] about Adidas Back in the Running With Double Digit Revenue Growth
He-Man Has the Power on the Toy Aisle With New Mattel Release
By Gary Symons TLL Editor in Chief Mattel has revealed a new line of Masters of the Universe: Chronicles action figures for the upcoming live-action Masters of the Universe film. The new movie will debut in theaters on June 5 in a major reboot of the popular franchise. The announcement was made at the Spielwarenmesse toy fair as part of Mattel’s global rollout for the toy … [Read more...] about He-Man Has the Power on the Toy Aisle With New Mattel Release
Guess, Nautica and David Beckham Ink Fragrance Deals With Interparfum
By Gary Symons TLL Editor in Chief Interparfums, Inc. is significantly expanding and extending its relationship with Authentic Brands Group through a series of long-term fragrance licensing agreements. The separately signed deals cover three major brands within Authentic’s portfolio: Nautica, GUESS and David Beckham. Collectively, the deals underscore Interparfums’ growing … [Read more...] about Guess, Nautica and David Beckham Ink Fragrance Deals With Interparfum
Skybound Announces a Superhuman Slate of Deals for ‘Invincible’
TLL Staff Skybound Entertainment is expanding the Invincible universe, unveiling a major slate of new licensed merchandise partnerships ahead of two high-profile releases in 2026. The creator-led entertainment company announced it has added 18 new domestic and international licensing partners to its Invincible program, timed to the debut of Invincible Season 4 on Prime Video … [Read more...] about Skybound Announces a Superhuman Slate of Deals for ‘Invincible’
Mattel and Hasbro Unleash New Toy Lines for KPop Demon Hunters
By Gary Symons TLL Editor in Chief Suddenly, KPop Demon Hunters are everywhere, and particularly on the toy aisle. Both Hasbro and Mattel have unveiled new toy collections at the Spielwarenmesse toy fair for the Canadian film franchise on Netflix. Mattel introduced the first products under the new global licensing program inspired by KPop Demon Hunters. The toy and … [Read more...] about Mattel and Hasbro Unleash New Toy Lines for KPop Demon Hunters
Bluey Goes Virtual in First-Ever Crossover Event With Minecraft
BBC Studios has announced a new gaming collaboration that will bring its preschool hit Bluey into the world of Minecraft, expanding the brand’s interactive and digital footprint. Launching globally on February 5, Bluey’s House will be available on the Minecraft Marketplace as downloadable content (DLC) for Minecraft Bedrock players. The experience marks the first official … [Read more...] about Bluey Goes Virtual in First-Ever Crossover Event With Minecraft
Jimmy Kimmel’s Sidekick Guillermo Spices Up Late Night With New Salsa
By Gary Symons TLL Editor in Chief Guillermo Rodriguez, best known as the longtime on-air sidekick on Jimmy Kimmel Live, is entering the refrigerated foods aisle with the launch of Guillermo’s Salsa. The fresh salsa brand just debuted at Costco locations across the U.S. Northeast, with a broader national rollout planned throughout the rest of 2026, giving fans the perfect … [Read more...] about Jimmy Kimmel’s Sidekick Guillermo Spices Up Late Night With New Salsa
Cath Kidston Expands in North America With Four New Licensing Deals
TLL Staff Cath Kidston, the British lifestyle brand owned by UK retailer Next, is expanding its presence in North America through four new licensing agreements. The latest deals include home, sleepwear, fabric, and stationery categories, and were facilitated by Beanstalk, the brand’s exclusive licensing agency for The Americas, Australia/New Zealand, and South Africa. The … [Read more...] about Cath Kidston Expands in North America With Four New Licensing Deals
Who’s News: BoxLunch and Her Universe Promote Jillian Wendt to VP Marketing
TLL Staff Fangirl fashion brands BoxLunch and Her Universe have announced the promotion of Jillian Wendt to Vice President of Marketing. In her new role, Wendt will oversee Creative Direction, Brand Marketing, Social Marketing, Graphic Design, Copy, and Visual Merchandising across both brands, driving continued growth through fandom-forward storytelling and innovative … [Read more...] about Who’s News: BoxLunch and Her Universe Promote Jillian Wendt to VP Marketing