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Grocers Risk Alienating Shoppers with Overt GLP-1 Labelling, Analyst Warns

February 13, 2026

By Gary Symons TLL Editor in Chief The rapid appearance of GLP-1-inspired ready meals on UK supermarket shelves this January has drawn comparisons to past trend-chasing moments, and a caution from retail analysts that grocers may be squandering a larger, more durable opportunity by marketing too narrowly. "Grocers must expand GLP-1-inspired ranges to highlight the … [Read more...] about Grocers Risk Alienating Shoppers with Overt GLP-1 Labelling, Analyst Warns

Tina Turner Honored on New Themed Jerseys for St Louis CITY SC

February 13, 2026

By Allison Watkinson TLL Reporter The St. Louis CITY SC soccer club will hit the field wearing new jerseys that are 'better than all the rest' this season. That's because the club's new jersey will honor the St. Louis musical superstar Tina Turner, one of the most popular female performers of all time. The team just unveiled the limited-edition soccer jersey, … [Read more...] about Tina Turner Honored on New Themed Jerseys for St Louis CITY SC

The Brand Liaison Appointed Licensing Agency for Dorel Juvenile Group

February 13, 2026

By Allison Watkinson TLL Reporter Dorel Juvenile Group says its engaged The Brand Liaison to guide a “major strategic shift” in its brand expansion strategy.  Dorel is among the largest manufacturers of juvenile products and owner of several top brands, like Safety 1st and Cosco Kids. Dorel says The Brand Liaison will be focusing on finding new strategic partners for … [Read more...] about The Brand Liaison Appointed Licensing Agency for Dorel Juvenile Group

Sony Pictures Launches Massive Licensing Program for GOAT

February 13, 2026

By Gary Symons TLL Editor in Chief Sony Pictures is hoping its licensing program for the animated film GOAT will also be the GOAT, or in other words, the Greatest Of All Time. Sony Pictures Consumer Products says it's pulled out all the stops with a broad licensing and merchandising program timed to the theatrical release of GOAT, the animated sports-comedy from Sony … [Read more...] about Sony Pictures Launches Massive Licensing Program for GOAT

The World Comes to Play at Toy Fair New York This Weekend

February 12, 2026

Allison Watkinson TLL Reporter The America's largest trade show for the toy industry gets underway this weekend, with hundreds of creative toy companies showing their wares at the 120th annual Toy Fair. The annual event, produced by The Toy Association starts this Saturday, February 14, with a ribbon-cutting ceremony and a parade of costumed mascots from various … [Read more...] about The World Comes to Play at Toy Fair New York This Weekend

Mattel to Acquire Full Ownership of Games Studio Mattel163 for $159 Million

February 11, 2026

TLL Staff Toymaker Mattel is going all in on mobile gaming, as it moves to acquire full ownership of the games studio Mattel163. The studio is currently a joint venture between Mattel and the Chinese internet software giant NetEase, which owns 50% of Mattel163. Mattel, Inc. announced Tuesday it has reached an agreement to acquire full ownership of Mattel163 in a deal that … [Read more...] about Mattel to Acquire Full Ownership of Games Studio Mattel163 for $159 Million

LEGO and The Met Bridge the Gap Between Art and Play with Monet Masterpiece Set

February 11, 2026

By Gary Symons TLL Editor in Chief Put away the paint brush, because art lovers and LEGO enthusiasts can now build their own Impressionist masterpiece, brick by brick. The LEGO Group announced Tuesday a collaboration with The Metropolitan Museum of Art to release the LEGO Art 'Claude Monet – Bridge over a Pond of Water Lilies' set, a 3,179-piece recreation of the French … [Read more...] about LEGO and The Met Bridge the Gap Between Art and Play with Monet Masterpiece Set

Britney Spears Sells Catalog to Primary Wave for Reported $200 Million

February 11, 2026

By Gary Symons TLL Editor in Chief The pop superstar Britney Spears has sold the rights to her music catalog to the independent music publisher Primary Wave.  Unconfirmed media reports put the price tag for Spears’ catalog at approximately $200 million.  Given Spears’ determination to stay out of the U.S. music industry at this point, the move isn’t that surprising. … [Read more...] about Britney Spears Sells Catalog to Primary Wave for Reported $200 Million

Kids Get Busy in the Kitchen With Red Toolbox x Kitchen Aid Collection

February 10, 2026

TLL Staff Red Toolbox announced Tuesday a licensing agreement with KitchenAid to create KitchenAid Kids, a line of children's kitchen products set to launch in September 2026. The product line will feature two categories. The first is pretend play kitchen appliances for imaginative role play, and the second consists of functional junior appliances, including a mixer and … [Read more...] about Kids Get Busy in the Kitchen With Red Toolbox x Kitchen Aid Collection

Moose Toys Partners With NASA Engineer Mark Rober for New STEM Toy Line

February 10, 2026

By Gary Symons TLL Editor in Chief Designing new toys isn’t rocket science … or is it? Moose Toys came down on the opposite side of that question, and has partnered with former rocket scientist and NASA engineer Mark Rober’s company Crunch Labs. The partners have now developed an all-new line of toys in the STEM (Science, Technology, Engineering, and Mathematics) … [Read more...] about Moose Toys Partners With NASA Engineer Mark Rober for New STEM Toy Line

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