By Allison Watkinson TLL Reporter Mattel is introducing a licensed Barbie Dream Team collection in celebration of International Women’s Day on March 8, 2026. “Barbie has always championed the belief that girls can be anything,” said Mattel’s head of Barbie, Nathan Baynard. “From astronauts to CEOs, Barbie has broken barriers and redefined what’s possible—igniting … [Read more...] about Barbie Announces International Women’s Day Celebrations
Worldwide
Data Provides Insight on How TV Series Drive Video Game Sales
By Gary Symons TLL Editor in Chief There's no question that films and TV series based on popular video game franchises can draw eyeballs. But new data from the gaming marketplace G2A shows that films and TV series can also massively boost video game sales. James Kaye, founder of the industry publication Big Games Machine, recently sent us his summary of the latest … [Read more...] about Data Provides Insight on How TV Series Drive Video Game Sales
Licensing Expo Returns With Focus on Sports and Fashion
By Allison Watkinson TLL Reporter Licensing Expo returns to the Mandalay Bay Convention Center May 19-21 with an expanded roster of exhibitors. Now in its 45th year, the event organized by Informa Markets will host major brands including Netflix, Warner Bros. Discovery, The Pokémon Company, Paramount Global, LEGO, Mattel, and Hasbro, alongside new participants such as … [Read more...] about Licensing Expo Returns With Focus on Sports and Fashion
Yo Gabba Gabba! Expands Licensing Program with New Product Partners
By Allison Watkinson TLL Reporter Yo Gabba Gabba! is expanding its licensing program across multiple consumer product categories in the United States and Canada, building on renewed interest in the children's franchise. The announcement follows the January 30 launch of Season 2 of Yo Gabba GabbaLand! on Apple TV, which features musical guests including Santigold, Ziggy … [Read more...] about Yo Gabba Gabba! Expands Licensing Program with New Product Partners
Hermes Bags Continue to Outperform the S&P 500 As Investments
By Gary Symons TLL Editor in Chief My investment advisor wants me to throw money at gold, Nvidia chips, and renewable energy stocks. I told him I'm going all in on Berkin and Kelly bags from Hermes. Why? According to the latest report on the value of high-end fashion, big ticket items that are also difficult to acquire can literally be better long-term investments than … [Read more...] about Hermes Bags Continue to Outperform the S&P 500 As Investments
Grocers Risk Alienating Shoppers with Overt GLP-1 Labelling, Analyst Warns
By Gary Symons TLL Editor in Chief The rapid appearance of GLP-1-inspired ready meals on UK supermarket shelves this January has drawn comparisons to past trend-chasing moments, and a caution from retail analysts that grocers may be squandering a larger, more durable opportunity by marketing too narrowly. "Grocers must expand GLP-1-inspired ranges to highlight the … [Read more...] about Grocers Risk Alienating Shoppers with Overt GLP-1 Labelling, Analyst Warns
Licensing Drove the Toy Industry’s Resurgence in 2025
By Gary Symons TLL Editor in Chief The retail research company Circana found the U.S. toy industry has returned to positive growth after two years of decline. Circana’s data shows that total annual dollar sales grew by +6%, as average selling price (ASP) rose +4%. Most importantly, the number of units sold also increased by 3%, despite fears in early 2025 that … [Read more...] about Licensing Drove the Toy Industry’s Resurgence in 2025
Opinion: Be Part of the Change at the POC Conference 2026
By Kathryn Brand For Products of Change After the Products of Change Conference saw its biggest year yet in 2025, with record-breaking attendance from an increasing number of countries, and an unmatched speaker line-up, the POC Conference is returning to the Royal Geographical Society, London, on November 11, 2026. Get your tickets here. The changes that Products of … [Read more...] about Opinion: Be Part of the Change at the POC Conference 2026
NorthStar SailGP Team Races to Close Licensing Deal With Quiksilver
By Gary Symons TLL Editor in Chief The NorthStar SailGP Team from Canada has named surf and lifestyle brand Quiksilver as an official partner, expanding the team’s commercial and licensing portfolio. The move comes as SailGP continues its explosive growth, attracting a wide range of global consumer brands aligned with performance and ocean culture. SailGP has become … [Read more...] about NorthStar SailGP Team Races to Close Licensing Deal With Quiksilver
The UK’s ‘Jab-uary’ Event Heralds a Revolution in Food and Beverage Licensing
By Gary Symons TLL Editor in Chief A new food marketing program in the United Kingdom called 'Jab-uary' is highlighting major changes in the food and beverage industry, due to the rising popularity of GLP-1 weight loss drugs. It's also a trend that demands attention from the licensing industry, as major players are quickly signing deals to launch new food and beverage … [Read more...] about The UK’s ‘Jab-uary’ Event Heralds a Revolution in Food and Beverage Licensing