By Allison Watkinson TLL Reporter The Playmobil toy brand has signed a partnership with the DFL Deutsche Fußball Liga (German Football League) for a licensed figurine collection. Per the terms of the licensing agreement, Playmobil will develop and release official play figurines based on members from all 18 Bundesliga clubs. This represents a total of 198 officially … [Read more...] about Playmobil Becomes Official Licensee of The DFL
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Miraculous Corp and Iron Studios Debut Miraculous Collectible Statue
By Allison Watkinson TLL Reporter Miraculous Corp has partnered with Iron Studios to debut a licensed 10th anniversary Miraculous collectible statue that features Ladybug and Cat Noir. Hand-painted and crafted from polystone, the deluxe art scale 1/10 statue depicts the two licensed heroes in a stylized pose atop the rooftops of Paris. "Our goal was to create something … [Read more...] about Miraculous Corp and Iron Studios Debut Miraculous Collectible Statue
The 10th Brand & Lifestyle Licensing Awards Now Open For Entries
TLL Staff Nominations are now open for the Brand & Lifestyle Licensing Awards (B&LLAs), which returns April 23, 2026. The B&LLAs will also be marking its 10th anniversary with a gala event at the Royal Lancaster London, and will be adding two new categories Launched in 2016 by Max Publishing, the B&LLAs were created to recognize the brand and lifestyle … [Read more...] about The 10th Brand & Lifestyle Licensing Awards Now Open For Entries
Food and Beverage Sector is Revealing Cracks in the Licensing Economy
By Gary Symons TLL Editor in Chief Two of the industry’s top experts in food and beverage licensing are warning of some short-term pain before the sector enjoys a long-term gain. Ross Misher, founder and CEO of Brand Central Group, and Peter Cross, the VP of Strategic Partnerships for Broad Street Licensing Group (BSLG), say that licensees are pulling in their horns as … [Read more...] about Food and Beverage Sector is Revealing Cracks in the Licensing Economy
Cardsmiths Releases Its Largest Digital Trading Card Launch Yet
TLL Staff Cardsmiths has released Currency Series 5, the largest product launch in its history, expanding its portfolio of art-driven trading cards with a collection that blends traditional finance themes with blockchain culture. The series is now available through Cardsmiths’ website and select retail partners. The new set features returning artists Gunship Revolution … [Read more...] about Cardsmiths Releases Its Largest Digital Trading Card Launch Yet
Mark and Ari Freedman Launch Reboot Brands and Bring Back Certs
By Gary Symons TLL Editor in Chief A fascinating new brand company, Reboot Brands, was just launched by the founders of licensing agencies Surge Brands and Surge Licensing. Reboot is a brand company with a difference, headed by Ari Freedman, CEO of Surge Brands, and father Mark Freedman, CEO of Surge Licensing. The two stalwarts in the global licensing industry said … [Read more...] about Mark and Ari Freedman Launch Reboot Brands and Bring Back Certs
Puma Launches Care Bears and Sesame Street Fashion
By Allison Watkinson TLL Reporter Puma, Cloudco and Sesame Workshop have launched a collaborative fashion collection that features licensed characters from Care Bears and Sesame Street. Launched November 28, the licensed collection features character combinations like Elmo with Cheer Bear, Cookie Monster with Share Bear and Oscar the Grouch with Grumpy Bear. “This … [Read more...] about Puma Launches Care Bears and Sesame Street Fashion
Toast It or Roast It? Original Donut Shop’s Pop-Tart Flavored Coffee
TLL Staff The Original Donut Shop has announced its latest flavor innovation, a Pop-Tarts Brown Sugar Cinnamon flavored K-Cup pod. The new signature flavor is perfect for those who can't face the day without a good cup of coffee and their favorite Pop-Tart. Now you get all that morning goodness in your cup, bursting with notes of brown sugar sweetness, cinnamon flavor and … [Read more...] about Toast It or Roast It? Original Donut Shop’s Pop-Tart Flavored Coffee
Marquee Brands Off On The Right Foot With Stance Acquisition
Gary Symons TLL Editor in Chief The global brand accelerator Marquee Brands has just acquired Stance, the innovative lifestyle and performance sock brand. Stance now joins Marquee Brands’ powerful portfolio of top brands, which includes Martha Stewart, Laura Ashley, Sur La Table, BCBG, Ben Sherman, Body Glove and Dakine. Stance is a relatively young company that was … [Read more...] about Marquee Brands Off On The Right Foot With Stance Acquisition
Scooters Coffee and WBDGCP Debut Elf Holiday Collaboration
By Allison Watkinson TLL Reporter Scooters Coffee has partnered with WBDGCP for a licensed holiday menu and merch collection inspired by New Line Cinema’s film Elf. Beginning November 1, Scooter’s Coffee is offering a selection of seasonal drinks, food and merchandise based on licensed characters and scenes from the movie. Each drink comes served in a cup with designs … [Read more...] about Scooters Coffee and WBDGCP Debut Elf Holiday Collaboration