By Gary Symons TLL Editor in Chief Fans of former UFC Featherweight Champion and current UFC BMF titleholder Max Holloway now have their best shot yet at owning a piece of his legacy. UFC Collectibles, operated by Memento Exclusives under UFC’s official license, has launched one of its most extensive memorabilia collections featuring the Hawaiian fighter’s authenticated … [Read more...] about UFC Collectibles Unleashes Knockout Max Holloway Memorabilia Collection
UFC
Notorious Conor McGregor Featured in Launch of Stancé x UFC ‘Art Toys’
By Gary Symons TLL Editor in Chief The designer art toy company Stancé has signed a global partnership with the mixed martial arts organization UFC, creating limited edition designer toys. Stancé's first release will be a limited-edition collectible featuring The Notorious Conor McGregor. In a collaboration brokered by UFC's licensing agency, IMG, Stancé is working … [Read more...] about Notorious Conor McGregor Featured in Launch of Stancé x UFC ‘Art Toys’
Disney, Fox and Warner Plan Launch of Combined Sports Streaming Service
By Gary Symons TLL Editor in Chief Disney, Warner Bros. and Fox are changing the game in a big way, with plans to launch a combined sports streaming service. Similar to the Hulu service that was jointly owned, this new and yet-to-be-named service would be a joint venture combining the sports divisions of all three partners. For Disney, the deal would see its … [Read more...] about Disney, Fox and Warner Plan Launch of Combined Sports Streaming Service
UFC Signs Multi-Year Trading Card Licensing With Fanatics and Topps
By Gary Symons TLL Editor in Chief Mixed martial arts (MMA) giant UFC will again partner with Topps for an exclusive line of collectible trading cards. Topps previously held the license for UFC from 2009 to 2020, and in the intervening years the company was acquired by Fanatics, which quickly became the dominant force in the sector. Now, Topps is stepping back into … [Read more...] about UFC Signs Multi-Year Trading Card Licensing With Fanatics and Topps
Who’s News: UFC Promotes Meghan Mernin to VP of Licensing
By Allison Watkinson TLL Reporter UFC is promoting Meghan Mernin to the position of VP of licensing for global consumer products.Since Mernin initially joined UFC in 2021, she has worked to drive new business for the MMA organization and establish a specialized licensing program for the company's niche market.Mernin has also been responsible for securing and directing UFC’s … [Read more...] about Who’s News: UFC Promotes Meghan Mernin to VP of Licensing
UFC Teams Up With Celio For Exclusive Fan Apparel Collection
By Allison WatkinsonTLL ReporterUFC has partnered with Celio for an exclusive fan apparel collection to mark UFC’s return to Paris, France.Celio is a French retail company that specializes in men's clothing. “We’re thrilled to collaborate with Celio to offer UFC fans throughout France and the greater EMEA region this new and exclusive fan apparel collection to mark UFC’s return … [Read more...] about UFC Teams Up With Celio For Exclusive Fan Apparel Collection
UFC Shows Its Anti Social Side With New Streetwear Collection
By Allison Watkinson TLL Reporter IMG has secured a partnership between UFC and Anti Social Social Club (ASSC) for a licensed streetwear and accessories collection. UFC is an American MMA sports organization that produces mixed martial arts-focused events, TV broadcasts, licensed products, NFTS, and more. UFC’s active fighter roster includes MMA athletes from more than … [Read more...] about UFC Shows Its Anti Social Side With New Streetwear Collection
Mergers: UFC Tag Teams With WWE to Form $21 Billion Sports Company
By Gary Symons TLL Editor in Chief Big news in sports licensing this week as UFC announced it has agreed to merge with fellow pugilistic company WWE. The deal would see UFC parent Endeavor Group Holdings holding a 51% controlling interest in the new company, while existing WWE shareholders will own a 49% interest. It combines the world's leading mixed martial arts … [Read more...] about Mergers: UFC Tag Teams With WWE to Form $21 Billion Sports Company