Miraculous Corp and Nex Develop Miraculous Ladybug: Paris Dash Video Game

By Allison Watkinson
TLL Reporter
Miraculous Corp has partnered with the interactive technology company Nex to develop a high-tech runner game for the Miraculous franchise.
Based on the animated TV series from Zag Studios, the Miraculous Ladybug: Paris Dash game uses proprietary motion-tracking AI tech developed by Nex that uses the players natural body movements to drive the licensed gaming experience.
Available exclusively on the Nex Playground console, Miraculous Ladybug: Paris Dash is a family-friendly video game that allows players to take on the roles of Marinette and Ladybug as she dashes, jumps and dives through Paris to defeat dangerous enemies such as Stormy Weather, Reverser and Hawk Moth.
“Nex is thrilled to bring its active gaming technology to Miraculous,” said Nex CEO, David Lee. “We’re bringing the brand to life in new ways, and Miraculous fans can now truly become their favorite superhero!”
Through Nex’s proprietary technology, players will have to use their whole bodies to run Marinette through the boulevards and alleyways of Paris while avoiding an endless stream of obstacles and  collecting Miraculous jewels to unlock Ladybug’s  superpowers.
Miraculous Ladybug: Paris Dash is scheduled to  launch during Fall 2024 in the U.S. retail market.
The licensed game will be released in additional countries and territories as the Nex Playground console is launched in more retail markets around the world.
“With sophisticated design and easy set-up, Nex Playground transforms living rooms into an active digital playspace for families,” said Miraculous Corp COO, Julian Jacob. “We are confident that our Miraculous fans across the globe will be delighted to stand in Ladybug’s shoes as they move their bodies and use arm gestures to save Marinette’s beloved city of Paris from evil villains.”
Initially founded in 2017, Nex is an interactive technology development company that focuses on creating accessible and safe gaming content for children and families.
The company’s Nex Playground console is kidSAFE+ COPPA-certified for its focus on family-friendly content and its high-quality privacy and safety features.
Miraculous Corp is a joint-venture that is co-run by  Mediawan Kids & Family and ZAG to develop new creative content and commercial initiatives for the global Miraculous Tales of Ladybug & Cat Noir entertainment franchise.