• Skip to main content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to footer
  • LOGIN
  • The Licensing LetterHOME
  • Book StoreBook Store
  • The Licensing LetterThe Licensing Letter - Join Now!
  • SourcebookLicensing Sourcebook - Join Now!
  • Deals and DataLicensing Deal & Data - Join Now!
  • Join TLL for FREE!
  • LOGIN
  •  

The Licensing Letter

  • Entertainment
  • Fashion
  • Lifestyle
  • Corporate
  • Metaverse
  • Premium Members
  • The Deal Sheet

MGM’s Vikings Return to Vikingard in Gaming Crossover Event

March 22, 2023

By Allison Watkinson

TLL Reporter

NetEase’s Vikingard game will be hosting Part II of its Vikings Crossover event, featuring licensed content from MGM’s Vikings franchise.

Vikingard is an online role-playing mobile game for Android and iOS devices that focuses on kingdom building in the Viking Age. The game was originally launched in 2022 by the Chinese mobile developer NetEase Games.

The licensed Vikings Crossover Part II is based on Bjorn’s storyline in seasons three and four of MGM’s Vikings TV series. The crossover event will begin with a pre-launch event featuring exclusive log-in rewards and story content. Once the event officially begins, players can follow Bjorn’s story across eight new in-game missions and minigames.

Players who purchase crossover packs and complete challenges will unlock new Hersirs, character skins, and a Story Album. In addition some of the heroes from the first crossover event will return to the Vikingard game with new skins available for purchase.

Amazon Shakes Up Streaming With MGM Acquisition

The crossover event will also unlock an exclusive Game Icon, Avatar Border, and Crossover Avatar.

MGM’s Vikings franchise is a historical drama inspired by medieval Scandinavian folk tales. The franchise currently includes the original Vikings series, a sequel series called Vikings: Valhalla, and a prequel comic.

The Vikings crossover event in Vikingard is intended to celebrate the Vikings series’ tenth anniversary, in addition to the Vikingard games’ first anniversary.

Metro Goldwyn Mayer (MGM) is an entertainment company focused on the production and distribution of film and TV content across all platforms.

Trade Shows: MGM to Unveil New Licensing Initiatives at BLE

Filed Under: China, PC Games, U.S., Open Content, Editorial, Top Story, Console Games, TLL, North America, Recent Headlines, Archive, Articles, Asia, Featured Tagged With: Netease licensing, Vikingard licensing, Vikings, Vikings: Valhalla Licensing, MGM licensing, video game licensing

Primary Sidebar

Download Current Issue

Current Issue

The Deal Sheet

The Deal Sheet

Free Reports

    • 2024 Licensing Agency Guide
    • How to Register Your Trademark
    • 2021 Licensing Industry Survey Results
    • Rise of the Virtual Influencer
    • Licensing in the Metaverse
    • Why NFTs and Licensing Don’t Mix

Latest Sourcebook Contacts

    • Robert Caulfield, Teemill Tech, Sr Business Development
    • Ben Allnut, Palace Skateboards, Head of Co-Branded Design
    • Aldo Burcheri, Hippo Blue , Managing Director
MORE CONTACTS
Sourcebook listings verified this week: 61

Sayles Winnikoff Communications
Licensing Works

Try TLL PRIME

Try TLL PRIME

Get Noticed with TLL!

Advertise with The Licensing Letter

Footer

Return to the Top

The Deal Sheet
Submit a Property to the Deal Sheet
Enhance Your Deal Sheet Listing

Download the Current TLL issue
TLL Monthly Magazine Archive
Licensing Sourcebook Online
Licensing Deals & Data
Advertise in TLL
Download Media Kit 2025

Create a FREE Sourcebook Listing
Edit Your Sourcebook Listing
Suggest a Sourcebook Listing
Report a Bad Sourcebook Listing
Become a Sourcebook Member

Search by Topic
Search for Contacts
Search for Deals
Search for Data

Become a TLL Premium Member
Download a Sample Issue of TLL
Renew your TLL Membership
Manage Your Account

Contact TLL
About TLL
Terms & Conditions
Privacy Policy
Give Us Feedback


Copyright © 2023 Plain Language Media, LLLP • 1-888-729-2315

Copyright © 2025 · Magazine Pro on Genesis Framework · WordPress · Log in