By Allison Watkinson
TLL Reporter
Miraculous Corp has expanded its global leadership team with two new executive appointments.
The two leadership appointments include Ashley Depp as the company’s new SVP of marketing & franchise and Heath Kenny as Miraculous Corp’s new CCO (chief content officer).
“Heath and Ashley bring a wealth of expertise, visionary thinking, and a deep passion for storytelling and brand innovation to Miraculous Corp,” said Miraculous Corp CEO, Andy Yeatman. “Their leadership reinforces our commitment to delivering engaging content and unforgettable experiences for fans worldwide. These new roles are pivotal to the continued success of the beloved Miraculous franchise, and we welcome Heath and Ashley to our management team.”
In her new role, Ashley Depp will lead the company’s global marketing team to develop and execute initiatives related to franchise planning and brand narrative.
She will be responsible for designing and implementing comprehensive marketing strategies to increase global awareness and revenue for the Miraculous entertainment brand.
Depp brings close to two decades of senior marketing expertise to her new role. Prior to joining Miraculous Corp, she previously served as VP of global marketing strategy at Paramount Pictures.
“The Miraculous universe represents a commitment to storytelling that inspires creativity, courage, and connection—values at the heart of the Miraculous brand,” said Depp. “I am excited to build on its incredible legacy as we chart an exciting path forward for Ladybug and Cat Noir to foster deeper engagement and enduring connections with fans around the world.”
As the company’s new CCO, Heath Kenny will oversee the creation, development, and delivery of Miraculous branded content across all platforms.
Kenny brings over 25 years of animation content development and production expertise to his role. He most recently served as chief content officer for the Mercury Filmworks entertainment studio to spearhead its move into original programming.
“The world of Miraculous is a treasure trove of untold stories, and as a long-time fan I’m honored to collaborate with the brilliant creators and the exceptional international team who constantly deliver captivating content for our passionate global audience,” said Kenny. “We are already planning exciting new developments that will expand the adventures of Ladybug and Cat Noir, introducing new characters, and exploring spin-off series that will further enrich the Miraculous universe.”
As the franchise prepares for its upcoming 10th anniversary in 2025, the Miraculous brand continues to expand its international reach and content offerings.
In addition to its entertainment programs, the Miraculous franchise operates an expansive licensing and merchandising program with more than 400 licensees across the globe and over $1.5 billion in total retail sales.
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