TLL Feature In today's volatile economic landscape, where global tariffs, shifting consumer loyalties, and market uncertainties are creating formidable challenges, one strategy continues to deliver exceptional results for food and beverage companies: brand licensing. Behind many of the industry's most successful licensing programs stands one agency that has transformed … [Read more...] about Expo: Broad Street Helping Brands Navigate Troubled Economic Waters
Broad Street Licensing Group
Must Read: Food & Beverage Giant Jel Sert Launches Outbound Licensing Campaign
TLL Featured Story The Jel Sert Company, renowned for its iconic and top-selling brands, including Wyler's Light, Fla-Vor-Ice, Otter Pops, and Pure Kick, is strategically shifting its focus by expanding its business model into an outbound licensing program. Consumers have been seeking new and innovative products from these iconic brands and Jel Sert is now seeking to partner … [Read more...] about Must Read: Food & Beverage Giant Jel Sert Launches Outbound Licensing Campaign
Download Latest Edition of TLL Licensing Agency Guide … For Free!
By TLL Staff The second edition of the 2024 TLL Licensing Agency Guide is now available for free download at THIS LINK! The guide includes information on the world's top 20 licensing agencies, ranked by sales of licensed revenue, but also includes listings and contact numbers for qualified licensing agencies of all sizes, from around the world, and working in a variety of … [Read more...] about Download Latest Edition of TLL Licensing Agency Guide … For Free!
How A Focus on Food Made Broad Street a Top 20 Agency
By Gary Symons TLL Editor in Chief Anyone in the world of food licensing should know Broad Street Licensing Group. They are, after all, one of the top 20 licensing agencies in the world, and in the top two in the area of food and beverage licensing. Last year, for example, Broad Street put together licensing deals that generated well over a billion dollars in retail … [Read more...] about How A Focus on Food Made Broad Street a Top 20 Agency
TLL Feature: The Royalty Report a Delicious Take on Licensing
By Gary Symons TLL Editor in Chief It might be due to my own history as a broadcast journalist, but I’ve quickly become a fan of a new podcast, The Royalty Report, by licensing exec Peter Cross of Broad Street Licensing Group and marketing guru Trevor Graham. The premise is a bit like The Hot Ones, the popular interview podcast in which celebrities try to form halfway … [Read more...] about TLL Feature: The Royalty Report a Delicious Take on Licensing
Broad Street Launches ‘The Royalty Report’ Channel on YouTube
Broad Street Licensing Group brings an edgy, fresh look at food licensing with a wide range of interesting guests on “The Royalty Report” By Gary Symons TLL Editor in Chief Broad Street Licensing Group is helping liven up the conversation around food and beverage licensing with a new podcast, The Royalty Report. A top licensing agency in food and restaurant brands, … [Read more...] about Broad Street Launches ‘The Royalty Report’ Channel on YouTube
Who’s News
Beanstalk launches its Icon Representation service for the representation of personality rights of legendary icons to be led by Martin Cribbs, who joins as VP Brand Management. Rosalind Nowicki steps down as EVP Global Sales & Retail at 20th Century Fox to lead Iconix's entertainment division and Peanuts Worldwide. Zodiak Kids promotes Gwen Hughes to COO Zodiak Kids … [Read more...] about Who’s News