By Allison Watkinson TLL Reporter Dr. Seuss Enterprises has promoted Nicole Gates to Vice President, Legal, and hired Mike Lancaster as Corporate Counsel. “I’ve had the pleasure of working alongside Nicole for over five years now, and I cannot overstate what an incredible asset she is to Dr. Seuss Enterprises’ executive team as well as to the company as a whole," said … [Read more...] about Who’s News: Dr. Seuss Beefs Up Its Corporate Legal Team
Dr. Seuss Licensing
Wondery Assembles A-List Talent For New Grinch Podcast
By Gary Symons TLL Editor in Chief He started out as a mean one, and ended up as one mean podcaster. The Amazon-owned podcast network Wondery has announced a partnership with Dr. Seuss Enterprises to launch a hilarious new podcast. Called ’Tis The Grinch Holiday Talk Show’, the original new podcast series features a selection of top drawer acting … [Read more...] about Wondery Assembles A-List Talent For New Grinch Podcast
Who’s News: Dr. Seuss Hires New Head of Retail Sales
By Allison Watkinson TLL Reporter Dr. Seuss Enterprises has hired merchandising veteran Ellie Terveen as the company's new director of retail sales. “I am so grateful to be joining the team at Dr. Seuss Enterprises, helping to move on their vision of promoting literacy and imagination through Dr. Seuss’s iconic works.” said Terveen. “In this new role, I look forward to … [Read more...] about Who’s News: Dr. Seuss Hires New Head of Retail Sales
Roast Beast Sauce and Who Hash Available at Dr. Seuss eCommerce Site
By Allison Watkinson TLL Reporter Jade City Foods and Dr. Seuss Enterprises have launched a co-branded e-commerce website for their limited edition Grinch-themed product line. The products in the licensed collection include coffee, hot chocolate, matcha, and hot sauce featuring characters from How The Grinch Stole Christmas! such as the Grinch, Max, and Cindy-Lou Who. … [Read more...] about Roast Beast Sauce and Who Hash Available at Dr. Seuss eCommerce Site
Prime Video Rings in the Holidays With Dr. Seuss Baking Challenge
By Allison WatkinsonTLL Reporter Prime Video is releasing a licensed baking competition series called Dr. Seuss Baking Challenge on Dec. 13, 2022. Dr. Seuss Baking Challenge will feature nine teams of two bakers that will compete for a grand prize of $50,000. In each episode, the competitors will be given a challenge based 0n licensed characters and stories from the Dr. … [Read more...] about Prime Video Rings in the Holidays With Dr. Seuss Baking Challenge
Interview: Shannon Spisak On How Dr. Seuss Maintains Its Powerful Brand
By Gary Symons TLL Editor in Chief Dr. Seuss is one of those properties that everyone knows instantly. We all read the ridiculously funny rhymes of Cat in the Hat or Green Eggs and Ham, and as parents, read Horton Hears a Who and the classic How the Grinch Stole Christmas to our own children. The author Theodor Seuss Geisel published more than 60 children's books over his … [Read more...] about Interview: Shannon Spisak On How Dr. Seuss Maintains Its Powerful Brand
Dr. Seuss Expands Its Marketing and Licensing Teams
The children's entertainment company Dr. Seuss Enterprises has promoted Shannon Spisak to Vice President of Marketing and Communications. As well, Dr. Seuss is further expanding their management team with the new appointments of Vienna Downes, Jimeka Broussard, and Raquel Ojalvo into positions within retail and licensing. Spisak previously held the role of Senior Director of … [Read more...] about Dr. Seuss Expands Its Marketing and Licensing Teams
Literary Licensing: Netflix To Air Five New Series Based on Dr. Seuss
Netflix is following the success of its 2019 Green Eggs and Ham series by launching five new Dr. Seuss series and specials. Dr. Seuss Enterprises and Netflix announced they will work together to bring the wild world of the classic kids writer to the screen. The projects include series or specials inspired by Horton Hears a Who!, The Sneetches, One Fish, Two Fish, Red Fish, … [Read more...] about Literary Licensing: Netflix To Air Five New Series Based on Dr. Seuss
Who’s News: Susan Brandt Promoted to CEO at Dr. Seuss Enterprises.
Promotion Comes as the Company Wraps Up Its Highest Revenue Year Ever By Gary Symons TLL Editor in Chief Anyone following stories in TLL about Dr. Seuss Enterprises will know the company has been on a tear of lucrative licensing deals. And as revenues have soared, Dr. Seuss Enterprises announced that its president Susan Brandt is also taking on the role of CEO. Brandt is an … [Read more...] about Who’s News: Susan Brandt Promoted to CEO at Dr. Seuss Enterprises.
Literary Licensing: Dr. Seuss Expands Licensing Portfolio to Canada
In the Dr. Seuss book Oh, The Places You'll Go, you can now add Canada to the list. Dr. Seuss Enterprises is expanding its licensing program to Canada, with new products rolling out through Christmas and the New Year. The new licensing deals cover decor, fashion, toys, food and beverages, and more. These newly brokered deals for the Canadian market include a number of Dr. … [Read more...] about Literary Licensing: Dr. Seuss Expands Licensing Portfolio to Canada