By Allison Watkinson TLL Reporter Converse, BBC Studios and Ludo Studio have announced a licensed collection of footwear, apparel and accessories for the Bluey franchise. The new Bluey collection includes a wide range of products that were co-designed and co-developed by the three companies. For licensed footwear, the collection offers several different styles for both … [Read more...] about Converse Steps Into Licensed Bluey Fashion
Entertainment and Character Licensing
Handmade by Robots Brings Hello Kitty Figures to Comic-Con
By Allison Watkinson TLL Reporter Alliance Entertainment and Sanrio recently debuted a Hello Kitty vinyl figure at SDCC 2025 through Alliance's Handmade by Robots brand. Crafted in the signature style of the Handmade by Robots brand, the licensed Hello Kitty collectible is made from vinyl that is given the look of a hand-stitched or knitted piece. Dubbed the Hello … [Read more...] about Handmade by Robots Brings Hello Kitty Figures to Comic-Con
Bullseye and Bulldog Dart into Licensing Deals
By Allison Watkinson TLL Reporter Bulldog Licensing has secured new licensing deals for the Bullseye brand to promote the upcoming return of the darts game show to ITV. As the game show prepares to make its return to ITV, Bulldog Licensing has signed four new partners for the brand that span candy, costumes, art décor and publishing. These new licensees include Rose … [Read more...] about Bullseye and Bulldog Dart into Licensing Deals
Krispy Kreme Soars with DC Superhero Doughnuts
By Allison Watkinson TLL Reporter Krispy Kreme and WBDGCP are launching a licensed Hungry for Heroes doughnut collection inspired by famous DC Super Heroes. Available for a limited-time, the Hungry for Heroes doughnut collection features three designs based on Wonder Woman, Superman and Batman. The Wonder Woman doughnut is an Original Glazed that is dipped in red … [Read more...] about Krispy Kreme Soars with DC Superhero Doughnuts
Nex and Sesame Workshop Cook Up Cookie Monster Game
By Allison Watkinson TLL Reporter Nex and Sesame Workshop have launched a new gaming experience called Cookie Monster’s Cookie Factory as part of their multi-title collaboration. The new release marks the fourth and final licensed Sesame Street game to be launched for their collaborative partnership. Cookie Monster’s Cookie Factory is designed as a puzzle adventure … [Read more...] about Nex and Sesame Workshop Cook Up Cookie Monster Game
Xilam Animation Signs New Licensees for its Entertainment Brands
By Allison Watkinson TLL Reporter Xilam Animation has signed a slate of new licensing partnerships for its portfolio of global entertainment series. The partnerships include a wide range of multi-category deals for the studio's Zig & Sharko, Space Goofs, Buddybot and Oggy and the Cockroaches franchises. “Across our slate, we’re looking to give fans fresh and … [Read more...] about Xilam Animation Signs New Licensees for its Entertainment Brands
Tsuburaya Productions Blasts Ahead with Ultraman Expansion
By Allison Watkinson TLL Reporter Tsuburaya Productions has announced a range of new Ultraman merchandise and content ahead of its presence at Licensing Expo 2025. Presenting at Booth M204, the company will showcase a variety of licensed products and entertainment media as the Ultraman brand gears up for its 60th anniversary. The new Ultraman merchandise will include … [Read more...] about Tsuburaya Productions Blasts Ahead with Ultraman Expansion
Hidden Pigeon Secures Agreements Ahead of Licensing Expo
By Allison Watkinson TLL Reporter Hidden Pigeon Company (HPC) has signed a slate of new licensing partnerships and renewals for Mo Willems' portfolio of children's entertainment brands. These multi-year agreements include 22 new and existing licensees that span a broad assortment of branded products and experiential activations. Several of the partnerships were … [Read more...] about Hidden Pigeon Secures Agreements Ahead of Licensing Expo
Dynamite Announces Explosive Elvira and Harley Quinn Crossover
By Allison Watkinson TLL Reporter Dynamite Entertainment, Queen B Productions and DC are launching a licensed crossover comic series that features Harley Quinn and Elvira. Portrayed by actress Cassandra Peterson, Elvira the Mistress of the Dark is a gothic character that was first created over four decades ago to serve as a hostess for campy horror and sci-fi … [Read more...] about Dynamite Announces Explosive Elvira and Harley Quinn Crossover
Surge Brands Named Poindexter’s Licensing Agent
By Allison Watkinson TLL Reporter Felix the Cat Productions has appointed Surge Brands as the exclusive global licensing agency for its Poindexter character IP. Created by Joe Oriolo in the 1950s, Poindexter is a main character from the long-standing animated franchise, Felix the Cat. Originally known as Felix's sidekick and best friend, Poindexter will now be … [Read more...] about Surge Brands Named Poindexter’s Licensing Agent