TLL Staff The breakout hit KPop Demon Hunters will get its own Lego kits, thanks to a newly signed deal between the Danish toymaker and Netflix. KPop Demon Hunters burst onto screens to become the most popular Netflix movie of the year. This collaboration aims to bring that universe to the world of Lego brick building sets. One set has … [Read more...] about KPop Demon Hunter Lego Kits on the Way in Deal With Netflix
Entertainment licensing
Macallan and James Bond Prove That Good Scotch, Like Diamonds, Are Forever
By Gary Symons TLL Editor in Chief The famed Macallan Distillery has released a new single malt Scotch whisky honoring the 55th anniversary of "Diamonds Are Forever," proving that some things — like 007's taste for fine spirits — are indeed forever. The Macallan Diamonds Are Forever 55th Anniversary Release, available starting Thursday at $750, continues the … [Read more...] about Macallan and James Bond Prove That Good Scotch, Like Diamonds, Are Forever
Who’s News: Paramount Names Paul Southern as Executive VP of Consumer Products
TLL Staff Paramount, a Skydance Corporation, announced today the appointment of Paul Southern as Executive Vice President, Consumer Products, effective immediately. Southern brings more than 20 years of experience in global licensing and commercialization strategies for major entertainment franchises to his new role. He will oversee Paramount's consumer products business and … [Read more...] about Who’s News: Paramount Names Paul Southern as Executive VP of Consumer Products
Hasbro Named Toy Maker For Upcoming Street Fighter and Voltron Films
By Allison Watkinson TLL Reporter U.S. toymaker Hasbro has signed two key licensing deals to produce toys for the upcoming Street Fighter and Voltron films. The Street Fighter movie is scheduled to debut in cinemas on October 16, while the live action take on the anime classic Voltron does not yet have a date for its premiere. Hasbro this week announced its licensing … [Read more...] about Hasbro Named Toy Maker For Upcoming Street Fighter and Voltron Films
Dove and Pandora Get the Royal Treatment With Bridgerton
TLL Staff Netflix’s hit show Bridgerton is extending its influence beyond the screen through collaborations with Pandora and Dove. The two global brands are partnering with the Shondaland-produced series to launch limited-edition collections that bring the elegance, romance, and intrigue of the Ton into fans’ everyday lives. Pandora Brings Regency Romance to … [Read more...] about Dove and Pandora Get the Royal Treatment With Bridgerton
Skybound Announces a Superhuman Slate of Deals for ‘Invincible’
TLL Staff Skybound Entertainment is expanding the Invincible universe, unveiling a major slate of new licensed merchandise partnerships ahead of two high-profile releases in 2026. The creator-led entertainment company announced it has added 18 new domestic and international licensing partners to its Invincible program, timed to the debut of Invincible Season 4 on Prime Video … [Read more...] about Skybound Announces a Superhuman Slate of Deals for ‘Invincible’
Mattel and Hasbro Unleash New Toy Lines for KPop Demon Hunters
By Gary Symons TLL Editor in Chief Suddenly, KPop Demon Hunters are everywhere, and particularly on the toy aisle. Both Hasbro and Mattel have unveiled new toy collections at the Spielwarenmesse toy fair for the Canadian film franchise on Netflix. Mattel introduced the first products under the new global licensing program inspired by KPop Demon Hunters. The toy and … [Read more...] about Mattel and Hasbro Unleash New Toy Lines for KPop Demon Hunters
Who’s News: Asad Ayaz to Head Disney’s New Marketing and Brand Division
By Gary Symons TLL Editor in Chief The Walt Disney Company (NYSE: DIS) has announced the creation of a new enterprise marketing and brand organization. This new division will change the way Disney markets its films, TV series, brands, and consumer products around the world. The company says the move is intended to align the company’s industry-leading marketing teams … [Read more...] about Who’s News: Asad Ayaz to Head Disney’s New Marketing and Brand Division
Mookie Toys to Produce Toys for Magic Light’s The Gruffalo
TLL Staff Magic Light Pictures has added Mookie Toys to the growing roster of licensees for The Gruffalo, appointing the global toy company to develop a new range of lifestyle and wooden toys inspired by the evergreen preschool property. The licensed toy line is scheduled to launch in August 2026 and will feature educational and imaginative play items aimed at young … [Read more...] about Mookie Toys to Produce Toys for Magic Light’s The Gruffalo
Ladybug and Cat Noir Hit the Stage in Live Production of ‘Miraculous’
TLL Staff Miraculous characters Ladybug and Cat Noir will be getting a taste of the limelight, as partner Monlove announces plans for a live stage performance. Miraculous Corp., the joint venture between partner studios Mediawan and ZAG, says it has signed a deal with entertainment producer Monlove for the 'Miraculous Live Stage Spectacular'. Featuring superheroes Ladybug and … [Read more...] about Ladybug and Cat Noir Hit the Stage in Live Production of ‘Miraculous’