By Allison Watkinson TLL Reporter Old World Christmas has announced four new licensing partnerships for its hand-blown and hand-crafted glass ornaments. The new licensees for the holiday ornament brand include General Mills, Hasbro's Wizards of the Coast, The J.M. Smucker Company and Cloudco Entertainment's Strawberry Shortcake. “Our ornaments are all about memories … [Read more...] about Old World Christmas Announces New Partnerships for 2025
J.M. Smucker
J.M. Smucker and Brand Central Go Together Like Peanut Butter and Jelly!
Smucker signs Brand Central as Licensing Agency Partner for Food, Beverage, Pet Products and Merchandise in North America By Gary Symons TLL Editor in Chief The J.M. Smucker Co. has just signed Brand Central as its exclusive licensing agency for North America. Smucker is a venerable and hugely successful food and pet product brand that is best known for its Jif … [Read more...] about J.M. Smucker and Brand Central Go Together Like Peanut Butter and Jelly!
Who’s News
Sony Pictures Entertainment’s consumer products division is establishing a Shanghai-based licensing office with Sabrina Gu leading direct deals in the territory as Director Consumer Products China. Gu continues to dual-report to Joseph Liao, CMO Beijing, and Jamie Stevens, EVP Worldwide Consumer Products. Disney Chairman & CEO Robert Iger resigns from the White House … [Read more...] about Who’s News