The Licensing Letter

licensed fashion

Victoria’s Secret Pink and LoveShackFancy Debut Frilly Fashion Collaboration

By Allison Watkinson TLL Reporter Victoria's Secret Pink and LoveShackFancy have partnered to launch a collaborative fashion collection and pop-up experience that blends their distinct styles. Featuring a variety of apparel and accessories, the co-branded collection is inspired by Victoria's Secret Pink's playful lifestyle aesthetic with LoveShackFancy's feminine … [Read more...] about Victoria’s Secret Pink and LoveShackFancy Debut Frilly Fashion Collaboration

Cambridge Satchel and Rocket Licensing Bring Miffy to Leather Goods

By Allison Watkinson TLL Reporter Rocket Licensing has secured a partnership with Cambridge Satchels to create a licensed capsule collection to celebrate the Miffy brand's 70th anniversary. "This year celebrates the design icon Miffy as she turns 70 — and she’s never looked better," said Mercis managing director, Marja Kerkhof. "This very special collaboration, which … [Read more...] about Cambridge Satchel and Rocket Licensing Bring Miffy to Leather Goods

The Rolling Stones and Aston Martin Aramco Rock On with New Collection

By Allison Watkinson TLL Reporter The Aston Martin Aramco Formula One team has partnered with the Rolling Stones rock band for an exclusive collection of co-branded merchandise. The limited-edition collection includes hoodies, t-shirts and caps that sport the Rolling Stones tongue logo with Aston Martin wings. On April 24, a selection of Aston Martin Aramco fans won the … [Read more...] about The Rolling Stones and Aston Martin Aramco Rock On with New Collection

Pacsun and Rare Impact Fund Launch Charitable Fashion

By Allison Watkinson TLL Reporter Pacsun is launching a second licensed fashion collaboration with Selena Gomez's Rare Impact Fund for a Spring 2025 Rare DNM Edit collection. The licensed collection features a range of new and reissued denim apparel and accessories for both men and women. Inspired by styles from the late 1990s and early 2000s, the range includes … [Read more...] about Pacsun and Rare Impact Fund Launch Charitable Fashion

Pacsun Launches New Pac Artist Network Series with Brendan Monroe

By Allison Watkinson TLL Reporter Pacsun is launching the second installment of its Pac Artist Network Series in partnership with monochromatic mural artist, Brendan Monroe. Brendan Monroe is an abstract painter that creates black-and-white art pieces that are designed to capture motion through the use of curved, biomorphic lines and negative space. Based in Los … [Read more...] about Pacsun Launches New Pac Artist Network Series with Brendan Monroe

Ciara and Bebe Drop Second Fashion Collection

By Allison Watkinson TLL Reporter Bebe and Ciara have released a second collaborative fashion collection as part of their ongoing partnership. Inspired by Ciara's distinctive tomboy-chic style and color preferences, the new Bebe fashion collection includes a versatile selection of clothing sets, dresses, jackets, hats, handbags, footwear and eyewear. The items included in the … [Read more...] about Ciara and Bebe Drop Second Fashion Collection