By Allison Watkinson TLL Reporter Boston's Museum of Fine Arts (MFA) has appointed Jewel Branding & Licensing as its licensing agency. Considered one of the world’s finest museums, the MFA showcases an incredible collection of nearly 500,000 works, which range from ancient to contemporary masterpieces, and offer a rich source of inspiration for licensing. The … [Read more...] about Jewel Adds Sparkle to Boston Museum of Fine Arts Licensing Program
Lifestyle licensing
Crayola Seeks Creative Partners for Educational Program
By Allison Watkinson TLL Reporter If you've got some great ideas for education, Crayola wants to speak with you at Licensing Expo Crayola announced it is actively seeking partners around the world to expand its innovative global education initiative, Crayola Creativity Week. The brand is looking to collaborate and extend the outreach for the Jan. 27 through Feb. 2, 2025 … [Read more...] about Crayola Seeks Creative Partners for Educational Program
Tommy Bahama Partners With Isle For High-End Paddleboards
By Gary Symons TLL Editor in Chief Talk about enhancing your "island lifestyle!" The island lifestyle brand Tommy Bahama will be releasing a new line of innovative SUP-kayak boards and accessories in July. The new boards are built by Isle Surf & SUP, and combine an advanced Stand Up Paddleboard (SUP) that transforms into a one or two person, sit-on-top kayak. The … [Read more...] about Tommy Bahama Partners With Isle For High-End Paddleboards
Tonino Lamborghini Appoints Beanstalk as its Global Licensing Representative
By Allison Watkinson TLL Reporter The Italian lifestyle brand, Tonino Lamborghini, has appointed Beanstalk to expand its international licensing and brand extension program. Beanstalk is a global licensing agency that specializes in brand expansion digital media, manufacturer representation, cultural intelligence, partnership negotiation, legal services and more. The Beanstalk … [Read more...] about Tonino Lamborghini Appoints Beanstalk as its Global Licensing Representative
Radley Releases Handbags Inspired by the RHS Lindley Collections
A new range of horticulture-inspired leather handbags and accessories to launch in March 2024 The Royal Horticultural Society (RHS) has announced an exciting new collaboration with Radley, an industry-leading name in expertly made leather handbags and accessories. The partnership will bring beautiful horticulture-inspired designs to a new collection launching in the spring, … [Read more...] about Radley Releases Handbags Inspired by the RHS Lindley Collections
Woof Gang Pets Brand Expands With First Location in Canada
By Allison Watkinson TLL Reporter The luxury pet care brand Woof Gang Bakery & Grooming is kicking off its first Canadian location with a grand opening event. Founded in 2007, Woof Gang Bakery & Grooming is a specialty retail company that offers premium pet food, pet supplies and professional pet grooming. The brand specializes in providing dog owners with … [Read more...] about Woof Gang Pets Brand Expands With First Location in Canada
Top Costume Maker DG Brands Unveiling Kid’s Division Noah & Zoie
TLL Staff The 46-year-old Los Angeles costume-maker DG Brands has just announced the launch of an all-new children’s costume division named NOAH & ZOIE, its principal Barry Revzen said today. Best known for its high-end portfolio of adult costumes and lingerie sold under the DreamGirl divisional brand worldwide, DG Brands has quietly been producing a broad range of … [Read more...] about Top Costume Maker DG Brands Unveiling Kid’s Division Noah & Zoie
Blonde Sheep Wins Licensing Contract With Famed Thyssen Bornemisza Museum
By Allison Watkinson TLL Reporter Blonde Sheep Licensing has been named the official global master licensee for the Thyssen Bornemisza National Museum in Madrid, Spain. Founded in 2015, Blonde Sheep is a global licensing agency and consultancy service that specializes in connecting brands with manufacturers and retailers to bring high-quality consumer products to … [Read more...] about Blonde Sheep Wins Licensing Contract With Famed Thyssen Bornemisza Museum
Spalding and Crayola Launch ‘Doodles to Dribbles’ Basketball Collaboration
TLL Staff Spalding has announced a new partnership with Crayola to encourage fans to unleash their creativity on basketball accessories. Spalding is the leading provider of basketball equipment in the world, and has partnered with Crayola to bring some creative fun to the sport. The companies say their goal is to inspire younger fans with exclusive new products, from colorful … [Read more...] about Spalding and Crayola Launch ‘Doodles to Dribbles’ Basketball Collaboration
Crayola Adds Color to Dwell With Dignity Program
By Allison Watkinson TLL Reporter Crayola has collaborated with Dwell with Dignity to bring Colors of Kindness to the organization's Thrift Studio fundraising event. Dwell with Dignity is a non-profit organization located in Dallas, Texas that provides interior design services for family homes and community spaces. The non-profit is backed by the support of over 100 … [Read more...] about Crayola Adds Color to Dwell With Dignity Program