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Line Friends Licensing

Video Game Licensing: PMI Wins Toy License For The Brawl Stars Brand

January 11, 2022

The Israeli toymaker PMI has won the rights to produce toys for the popular Brawl Stars brand from Supercell and LINE FRIENDS. “A big shout-out to everyone involved in bringing together this exciting new partnership with Supercell," said Boaz Dekel, CEO & Chairman at PMI. "We’re fully geared to roll out a winning line of authentically designed Brawl Stars toy products and … [Read more...] about Video Game Licensing: PMI Wins Toy License For The Brawl Stars Brand

Brown & Friends Appearing in Starbucks For The Holidays

December 8, 2021

Adorable characters from the LINE app will be available at Starbucks through the holidays, thanks to a licensing deal with LINE FRIENDS. Starbucks this week announced the collaboration with LINE FRIENDS, a global brand and leading creative studio that has created some of the world’s most beloved characters. The joyful collection of lifestyle essentials featuring BROWN & … [Read more...] about Brown & Friends Appearing in Starbucks For The Holidays

Minions Party Down With Line Friends In New Collaboration

July 22, 2021

LINE FRIENDS has collaborated with Illumination and Universal Brand Development to unveil a collection featuring Minions and Brown & Friends, inspired by one of the most successful animated franchises of all time.  Launched as part of the collaboration between these two powerhouse brands, the collection consists of essential fashion and tech accessories ranging from … [Read more...] about Minions Party Down With Line Friends In New Collaboration

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