Real Madrid's official console partner is Xbox. To celebrate, Xbox will host a series of events at Microsoft Stores throughout the U.S. during Real Madrid’s U.S. Summer Tour. Betty Boop is the new face of Foulbi Co., Ltd.'s J-esthetic—over 100 esthetic salons and day spas. The campaign includes a commercial as well as print and digital ads. The Goodyear Tire & Rubber Co. … [Read more...] about Roundup: Promotional Partnerships
NBCUniversal
M&A & New Media
Hasbro launches its first-ever subscription service in April with the Gaming Crate, priced at $49.99 per crate, plus shipping. Each box includes three curated games that are new to the Hasbro Gaming portfolio. The crates fall into two themes: Family, which offers games designed to be played together by kids and adults, and Party, which contains games geared towards adult game … [Read more...] about M&A & New Media
Licensing in the $40.4 Billion Theme Park Business
The amusement/theme park business is ramping up, and for licensed brands, it's only getting better. Global theme park spending totaled $40.4 billion in 2015, up 7.4% from 2014, according to the Intl. Association of Amusement Parks & Attractions (IAAPA). The IAAPA points to a 5.2% increase in attendance, the largest gain during the past five years, as the biggest reason for … [Read more...] about Licensing in the $40.4 Billion Theme Park Business
Mergers & Acquisitions
Global Brands Group purchases a majority stake in Sean John, Sean “Diddy” Combs' men’s lifestyle brand, as well as Combs’ hip-hop fashion brand Enyce. Sean John, which has annual retail sales of $450 million, operates under a completely licensed model; current licensees and an exclusive retail partnership with Macy's will be retained. Cherokee Global Brands (owner of Cherokee, … [Read more...] about Mergers & Acquisitions
Who’s News
Open call Looking to hire or be hired? Contact business development to feature your listing on TLL. Just want to feature your new hires? Contact editorial. NBCUniversal welcomes Carol Nygren to serve as VP Worldwide Live Entertainment. Maura Regan joins LIMA as EVP to broaden the scope of LIMA’s services and offerings to the global industry. Turner launches a new … [Read more...] about Who’s News
Licensors Poised to Lose Millions in Royalties
The Hollywood Reporter reports that top entertainment and music companies like Discovery, CBS, Fox, and NBCUniversal are facing millions in lost royalties if a planned bankruptcy auction of Delivery Agent goes through. Delivery Agent was founded in 2005; the company runs digital platforms that sell licensed merchandise and has generated more than $800 million in revenue. After … [Read more...] about Licensors Poised to Lose Millions in Royalties
Who’s News
NBCUniversal Brand Development names Jonathan Baker as its new VP EMEA NBCUniversal Consumer Products and Hannah Mungo as Country Director U.K. & Ireland NBCUniversal Consumer Products. The entertainment giant has established new regional offices in both Japan and China, as well as the newly created EMEA central office in London. Beginning Jan. 1, 2017, NBCUniversal is … [Read more...] about Who’s News
Who’s News
Genius Brands Intl. promotes Stone Newman to President Global Consumer Products, Worldwide Content Sales & Marketing and hires Jo Kavanagh-Payne as SVP Global Distribution. PBS promotes Dawn Ciccone to VP Brand Licensing, where she leads PBS KIDS brand licensing. Amanda Hill is elevated to CMO of A+E Networks. Chris Heatherly is now EVP Worldwide Games & Digital … [Read more...] about Who’s News
Who’s News
Andrew Cooper is the new President of Sequential Brands Group.HMD global Oy appoints Pekka Rantala CMO. Following NBCUniversal’s acquisition of DreamWorks Animation, Universal Filmed Entertainment Group restructures its management team. Vince Klaseus leads the combined Universal and DreamWorks Animation games, digital and consumer products divisions. Margie Cohn helms the … [Read more...] about Who’s News
Cursed Child Blesses Retail
The numbers are in for the latest addition to J.K. Rowling’s Wizarding World franchise, Harry Potter and the Cursed Child: Parts 1 & 2, and the book is strongly positioned to break records. The franchise will further grow with the upcoming film Fantastic Beasts and Where to Find Them, slated for release on November 18, 2016. Although the Harry Potter licensing program has … [Read more...] about Cursed Child Blesses Retail