Phil Knight steps down as Chairman of Nike after 40+ years and recommends current CEO Mark Parker as his successor. The Walt Disney Company taps company veteran Christine M. McCarthy to replace Jay Rasulo as chief financial controller and names Kevin Mayer chief strategy officer. Lucas Church, chairman of Endemol Shine U.K. and the Endemol Shine Group commercial board is … [Read more...] about Who’s News
Nike
Nike Scores NBA Deal
As expected, Nike will replace Adidas as the National Basketball Association’s official on-court apparel provider, starting in the 2017-2018 season. The eight-year deal is reportedly valued at $125 billion a year, or $1 billion in total. That’s an estimated 245% more than Adidas paid. Of course, Nike is already an NBA licensee and, according HoopsHype, has endorsement deals … [Read more...] about Nike Scores NBA Deal
Bugs Back in Jordan’s Court
Nike’s Jordan Brand and Looney Tunes licensor Warner Bros. Consumer Products are poised to relaunch the iconic Hare Jordan campaign for the Air Jordan franchise’s 30th anniversary. Hare Jordan products will start hitting retail in the spring. Nike’s first Hare Jordan commercial teaming Looney Tunes’ Bugs Bunny and the Chicago Bulls’ Michael Jordan, fresh off his first NBA … [Read more...] about Bugs Back in Jordan’s Court