By Allison Watkinson TLL Reporter Alamance Foods and American Licorice Company have launched a partnership to develop FunPops treats with licensed flavors from Sour Punch candy. Scheduled to debut this summer, the first products offered in the co-branded FunPops line will feature Sour Punch flavors like Tropical Citrus Surf, Kiwi Lagoon and Peachy Paradise. The licensed … [Read more...] about Sour Punch and FunPops Launch Icy Licensing Collaboration
Perpetual Licensing
Perpetual Licensing Spreads Peace with Yogapalooza Licensing Program
By Allison Watkinson TLL Reporter BKI Corp has appointed Perpetual Licensing as the exclusive licensing agency for its Yogapalooza childrens' wellness brand.Yogapalooza is an educational entertainment brand that focuses on yoga and music videos for children and families that feature original songs, animations and characters that are geared towards young kids.The brand … [Read more...] about Perpetual Licensing Spreads Peace with Yogapalooza Licensing Program
Status Accessories to Produce Rugged Accessories for Rocky Brands
By Allison Watkinson TLL Reporter Rocky Brands has entered into a licensing agreement with Status Accessories to design and distribute products under the Durango and Rocky Boots brands. The partnership was brokered on behalf of Status Accessories' by the Perpetual Licensing agency. Perpetual Licensing specializes in building brands through strategic product … [Read more...] about Status Accessories to Produce Rugged Accessories for Rocky Brands
Pumping Up Brands
By Karina Masolova Despite our love for athleisure and all things healthy, a recent study by Nautilus shows that Americans and Europeans fail when it comes to general health and fitness knowledge (scoring an average of 42% and 39%, respectively). But it can't be denied that fitness is a big business, even if it is more aspirational than not. The 2016 update to Inc.'s 5000 list … [Read more...] about Pumping Up Brands