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Popeye Licensing

Popeye Celebrates 95 Years With First National Day in His Name

January 17, 2024

By Gary Symons TLL Editor in Chief Hope you've been eating your spinach, because today (Jan. 17) is National Popeye the Sailor Man Day! Popeye, as one of the most venerable and popular characters in American cartoon history, is celebrating his 95th anniversary this year, and it's been marked with a pair of notable honors. The first came from the official National … [Read more...] about Popeye Celebrates 95 Years With First National Day in His Name

Lefties Sets Sail With Popeye-Themed Apparel Collection

January 18, 2023

By Allison Watkinson TLL Reporter King Features and Lefties have partnered on a licensed apparel collection featuring Popeye the Sailorman. The co-branded collection includes t-shirts, shorts, sweatshirts, socks, pajamas, and jogger pants that feature graphic art inspired by the Popeye franchise. The Popeye brand is owned by King Features Syndicate, a unit of Hearst … [Read more...] about Lefties Sets Sail With Popeye-Themed Apparel Collection

Fashion Licensing: Popeye and Olive Oyl Hit the Milan Catwalk

September 20, 2022

King Features and fashion partner Iceberg unveiled the retail launch of a new capsule collection in the Italian fashion capital of Milan. The collaborators say the first collection was unveiled during Fashion Week with an innovative marketing campaign in Milan, Berlin, New York and Paris. This latest collection is also getting the star treatment with its Milan launch. The … [Read more...] about Fashion Licensing: Popeye and Olive Oyl Hit the Milan Catwalk

Character Licensing: Popeye Launches Eye-Poppin’ NFT Collectibles

July 7, 2022

"I yam what I yam, and what I yam is an NFT!" said comic strip icon Popeye the Sailorman this week. King Features Syndicate announced it is launching a line of unique Popeye NFTs with TOTEM, a platform for digital fans and collectors. The deal for Popeye's first ever digital collection was negotiated by MJA Licensing, King Features’ agent out of France. "Launching TOTEM … [Read more...] about Character Licensing: Popeye Launches Eye-Poppin’ NFT Collectibles

Popeye Stylin’ In Licensed Intimissimi Uomo Apparel Collection

March 28, 2022

By Allison Watkinson TLL Reporter Intimissimi Uomo has created a complete Spring/Summer 2022 collection inspired by King Features’ iconic characters Popeye the Sailor Man and Olive Oyl. The licensed collection features a range of apparel including underwear, cropped pajamas, t-shirts, matching socks and swimwear. The designs incorporate Popeye’s trademark nautical style with … [Read more...] about Popeye Stylin’ In Licensed Intimissimi Uomo Apparel Collection

Comics Licensing: Iceberg’s Popeye-Themed Fashion Says ‘I Yam What I Yam’

February 11, 2022

The Iceberg Fall/Winter 2022 men’s collection is set to feature items inspired by the enduring comic character Popeye the Sailorman. The collection captures the lifestyle of explorers and survivalists, featuring Popeye-inspired, nautical-themed designs throughout the line. It will include a wide range of products including jackets, tops, and pants. “Popeye, Olive Oyl and … [Read more...] about Comics Licensing: Iceberg’s Popeye-Themed Fashion Says ‘I Yam What I Yam’

Sustainable Licensing: Popeye and Angry Birds Partner to Clean Up The Oceans

January 31, 2022

Polluters better watch out, as Popeye the Sailorman has partnered with the Angry Birds for a tournament supporting ocean cleanup efforts. The partnership between Popeye rights holder King Features and Angry Birds developer Rovio Entertainment will see a tournament hosted to support The SeaCleaners, an ocean cleanup organization. Created in 2016 by Franco-Swiss skipper Yvan … [Read more...] about Sustainable Licensing: Popeye and Angry Birds Partner to Clean Up The Oceans

Character Licensing: Popeye Goes Sailing, Plays Golf, With Two New Licensing Deals

January 25, 2022

By Gary Symons TLL Editor in Chief King Features has signed up two deals that will see Popeye the Sailor Man adopted for a sailing club and golf gear. In the first of those two licensing agreements, King Features has licensed Popeye the Sailor Man for Pick a Pier, an online platform that connects boaters and marinas. Pick a Pier says the license was signed to launch its Popeye … [Read more...] about Character Licensing: Popeye Goes Sailing, Plays Golf, With Two New Licensing Deals

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